CSR & Sustainability
As a company, we recognise the need for sustainable development and continually aim to have a positive economic, social and environmental impact through our activities. We strive to be a responsible business and to contribute to our local community in Brighton, London and Birmingham using the skills we have in-house.
We have revised our Corporate Social Responsibility (CSR) strategy to bring our objectives up to date with our current business strategy, the needs of our local community and desires of our staff.
As active members of Business in the Community (BITC), we have committed to taking a leadership role in engaging local organisations and working with them help maximise the positive impact of our efforts. Everyone in the company is given one day per annum to participate in the company’s CSR programme and this year we would like to see everyone involved in an area which captures their own passion, skills or interests.
SiteVisibility currently works closely with 5 key partners; BITC, Sussex Wildlife Trust, University of Brighton, NSPCC and Scope.
We’ve also recently appointed an internal Sustainability Officer who’s responsible for engaging the whole team with our CSR strategy and ensuring that we achieve our company’s CSR objectives. You can read or download our full strategy and find out what we achieved in 2012 by reading our blog or downloading the full 2012 CSR Report.
- Identification of the social issues that are most relevant to our business and most pressing to the communities we work with.
- Internal engagement with our employees, customers and suppliers to support our community programmes
- Create 3 year strategy
- Increase recycling & reduce waste
- Raise £1600 for the NSPCC as part of the 1600 Club.
- Launch “SiteVisibility Digital Marketing Fund”
During 2012 we were committed to raising £1600 for the NSPCC to help them to continue with the fantastic work they do. We ran a number of fundraising events ranging from an interagency football tournament, ‘The Uniform @ Work Project’ where the SiteVisibility ladies donned a little black dress and wore it for a whole month a la ‘The Uniform Project’ highlighting the benefits of sustainable fashion and raised some funds along the way. We also be hosted a very special Brighton digital festival pub quiz in September and created our ABC’s of SEO – An Introduction to Digital Marketing e-book the proceeds of which go to the NSPCC. This is still available and can be purchased on Amazon. Get yours now!
We raised a total of £1,645.57 all of which will be going to the NSPCC so a huge thanks to everyone who helped us along the way!
SiteVisibility Digital Marketing Fund
The launch of the £25k Digital Marketing Fund for local charities and NFPs was our most ambitious project to date . This was something that we felt really reflected what our CSR strategy was about; using the skills we have as a company to help our local community. We had 24 applications from local charities and causes and we are currently in the process of selecting the charity we feel we can help make the biggest difference in the local community.
Find out more about the campaign and the charity we’ll be working with here
SiteVisibility CSR Strategy & Reports
If you’d like to find out more about our CSR goals and projects then please take a look at our company CSR strategy document.
Download our 2012 CSR report to gain further information about what we achieved last year.