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	<title>Comments on: Taking Advantage of the Weaknesses in your Competitors&#8217; Back Link Profile</title>
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	<link>http://www.sitevisibility.co.uk/blog/2008/01/24/taking-advantage-of-the-weaknesses-in-your-competitors-back-link-profile/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=taking-advantage-of-the-weaknesses-in-your-competitors-back-link-profile</link>
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		<title>By: Eamon</title>
		<link>http://www.sitevisibility.co.uk/blog/2008/01/24/taking-advantage-of-the-weaknesses-in-your-competitors-back-link-profile/comment-page-1/#comment-928</link>
		<dc:creator>Eamon</dc:creator>
		<pubDate>Tue, 29 Jan 2008 02:48:25 +0000</pubDate>
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		<description>I think the key over your competitors is just to:

- know more (than them)
- and express yourself in a more interesting way (than them)

basically comes down to being an &#039;expert&#039; and good at &#039;copywriting.&#039;</description>
		<content:encoded><![CDATA[<p>I think the key over your competitors is just to:</p>
<p>- know more (than them)<br />
- and express yourself in a more interesting way (than them)</p>
<p>basically comes down to being an &#8216;expert&#8217; and good at &#8216;copywriting.&#8217;</p>
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