Here at SiteVisibility our team has grown quite drastically over the last 12 months while unfortunately our blog was stuck with myself and Eloi as authors. Well that’s all about to change with all of our production team and a few other members of the company getting their hands dirty over the next couple of weeks.
Working in a digital marketing agency we’re all a familiar with blogs but some of us haven’t blogged that seriously before. So to help everyone get up to speed I compiled a reading list to act as a crash course in how to blog with a real focus on link bait.
And as I always like to try and kill two birds with one stone I thought I’d share that list with you guys
Introduction to the concept of Link Bait and discussing the pros and cons of the term
Mainstream media article on how to blog
Introduction to blog with a list of hundred of post about blogging
56 ways to get traffic to your blog by bald marketing guru seth godin
20 types of content which tend to produce link worthy content that people often link to
Often bloggers cover similar stories and news, if you’re covering a story which you didn’t break how can you stand out from others covering the same topic
SEOmoz believe link bait tends to fall into two categories, they describe each and provide examples of successes within each type.
How to come up for ideas for content that appeals to people who can provide your content with links
Introducing the concept of the ‘linkerati’ the people who have the ability to link and how to appeal to them
Understanding the ‘hooks’ which make people read and link
Pretty much what it says on the tin, how to write great headlines
Any great posts I’ve missed out? Beginner guides or in depth for old hands let me know and I’ll add them to the list.