Comments on: The Twitter Metrics that will completely change the way you use Twitter http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/?utm_source=rss&utm_medium=rss&utm_campaign=the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter Mon, 06 Feb 2012 14:58:30 +0000 hourly 1 http://wordpress.org/?v= By: ImpactWatch » Blog Archive » Top Social Media Monitoring & Measurement Posts of the Week http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-534 ImpactWatch » Blog Archive » Top Social Media Monitoring & Measurement Posts of the Week Fri, 12 Jun 2009 17:10:25 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-534 [...] The Twitter Metrics that will completely change the way you use Twitter - Site Visibility [...] [...] The Twitter Metrics that will completely change the way you use Twitter – Site Visibility [...]

]]> By: ImpactWatch » Blog Archive » Top Social Media Monitoring & Measurement Posts of the Week http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-1180 ImpactWatch » Blog Archive » Top Social Media Monitoring & Measurement Posts of the Week Fri, 12 Jun 2009 17:10:25 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-1180 [...] The Twitter Metrics that will completely change the way you use Twitter - Site Visibility [...] [...] The Twitter Metrics that will completely change the way you use Twitter – Site Visibility [...]

]]> By: wbw_Jeff http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-535 wbw_Jeff Tue, 09 Jun 2009 18:15:01 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-535 I have to come out on the side of 'just do the right thing' and you will be better off' on Twitter. Statistics always help you think things through but I think it is still at the stage where the best thing to do is to provide good content that will benefit the audience you want to reach. The one tactic that I would play around with is daypart. The life of a tweet is so fleeting...think about the part of the world you want to reach and what they are probably doing right now before you invest a Tweet I have to come out on the side of ‘just do the right thing’ and you will be better off’ on Twitter. Statistics always help you think things through but I think it is still at the stage where the best thing to do is to provide good content that will benefit the audience you want to reach.

The one tactic that I would play around with is daypart. The life of a tweet is so fleeting…think about the part of the world you want to reach and what they are probably doing right now before you invest a Tweet

]]> By: wbw_Jeff http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-1181 wbw_Jeff Tue, 09 Jun 2009 18:15:01 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-1181 I have to come out on the side of 'just do the right thing' and you will be better off' on Twitter. Statistics always help you think things through but I think it is still at the stage where the best thing to do is to provide good content that will benefit the audience you want to reach. The one tactic that I would play around with is daypart. The life of a tweet is so fleeting...think about the part of the world you want to reach and what they are probably doing right now before you invest a Tweet I have to come out on the side of ‘just do the right thing’ and you will be better off’ on Twitter. Statistics always help you think things through but I think it is still at the stage where the best thing to do is to provide good content that will benefit the audience you want to reach.

The one tactic that I would play around with is daypart. The life of a tweet is so fleeting…think about the part of the world you want to reach and what they are probably doing right now before you invest a Tweet

]]> By: mike http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-536 mike Tue, 09 Jun 2009 15:42:27 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-536 leif's right, just cause you can measure it doesnt mean you should! leif’s right, just cause you can measure it doesnt mean you should!

]]> By: mike http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-1182 mike Tue, 09 Jun 2009 15:42:27 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-1182 leif's right, just cause you can measure it doesnt mean you should! leif’s right, just cause you can measure it doesnt mean you should!

]]> By: Leif Kendall http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-539 Leif Kendall Tue, 09 Jun 2009 15:41:08 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-539 I don't think there's anything wrong with it - it's just one of those things that doesn't inspire me. And sometimes I think users of social media get hung up on stats and numbers, and lose sight of what they're communicating (and how)! I don’t think there’s anything wrong with it – it’s just one of those things that doesn’t inspire me.

And sometimes I think users of social media get hung up on stats and numbers, and lose sight of what they’re communicating (and how)!

]]> By: Leif Kendall http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-1185 Leif Kendall Tue, 09 Jun 2009 15:41:08 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-1185 I don't think there's anything wrong with it - it's just one of those things that doesn't inspire me. And sometimes I think users of social media get hung up on stats and numbers, and lose sight of what they're communicating (and how)! I don’t think there’s anything wrong with it – it’s just one of those things that doesn’t inspire me.

And sometimes I think users of social media get hung up on stats and numbers, and lose sight of what they’re communicating (and how)!

]]> By: Kelvin http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-538 Kelvin Tue, 09 Jun 2009 15:37:36 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-538 I can see where you're coming from Leif, how you use the network shouldn't be mechanical in anyway. It's about friendships, relationships and trust but I don't see much harm in a little measurement. Say you write one headline for paper and it sells well it helps you write better, you write one song and more people clap if helps your write better songs. I don't see a feedback loop being too damaging... I can see where you’re coming from Leif, how you use the network shouldn’t be mechanical in anyway.

It’s about friendships, relationships and trust but I don’t see much harm in a little measurement.

Say you write one headline for paper and it sells well it helps you write better, you write one song and more people clap if helps your write better songs.

I don’t see a feedback loop being too damaging…

]]> By: Kelvin http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-1184 Kelvin Tue, 09 Jun 2009 15:37:36 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-1184 I can see where you're coming from Leif, how you use the network shouldn't be mechanical in anyway. It's about friendships, relationships and trust but I don't see much harm in a little measurement. Say you write one headline for paper and it sells well it helps you write better, you write one song and more people clap if helps your write better songs. I don't see a feedback loop being too damaging... I can see where you’re coming from Leif, how you use the network shouldn’t be mechanical in anyway.

It’s about friendships, relationships and trust but I don’t see much harm in a little measurement.

Say you write one headline for paper and it sells well it helps you write better, you write one song and more people clap if helps your write better songs.

I don’t see a feedback loop being too damaging…

]]> By: Leif Kendall http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-537 Leif Kendall Tue, 09 Jun 2009 15:32:39 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-537 It's funny - this stuff should be interesting, but for some reason it leaves me cold. I'm a big fan of Twitter and have advised clients to use it, and how to use it, and I'm a fan of marketing with purpose, and tracking the effectiveness of different approaches. But for some reason, when you start breaking apart social networking tools like Twitter and calculating the value of what (for many small businesses) is going to be tiny - invisible to the human eye - it just seems to take the fun out of social media. I know that social media proponents are under pressure to explain the value of their services to marketing managers who love numbers and percentages, so I can understand why the stuff above is useful - but doesn't it take the fun out of what is supposed to be social interaction? It feels like taking something 'social' and trying to make it industrial. It’s funny – this stuff should be interesting, but for some reason it leaves me cold.

I’m a big fan of Twitter and have advised clients to use it, and how to use it, and I’m a fan of marketing with purpose, and tracking the effectiveness of different approaches.

But for some reason, when you start breaking apart social networking tools like Twitter and calculating the value of what (for many small businesses) is going to be tiny – invisible to the human eye – it just seems to take the fun out of social media.

I know that social media proponents are under pressure to explain the value of their services to marketing managers who love numbers and percentages, so I can understand why the stuff above is useful – but doesn’t it take the fun out of what is supposed to be social interaction?

It feels like taking something ‘social’ and trying to make it industrial.

]]> By: Leif Kendall http://www.sitevisibility.co.uk/blog/2009/06/09/the-twitter-metrics-that-will-completely-change-the-way-you-use-twitter/comment-page-1/#comment-1183 Leif Kendall Tue, 09 Jun 2009 15:32:39 +0000 http://www.sitevisibility.co.uk/blog/?p=344#comment-1183 It's funny - this stuff should be interesting, but for some reason it leaves me cold. I'm a big fan of Twitter and have advised clients to use it, and how to use it, and I'm a fan of marketing with purpose, and tracking the effectiveness of different approaches. But for some reason, when you start breaking apart social networking tools like Twitter and calculating the value of what (for many small businesses) is going to be tiny - invisible to the human eye - it just seems to take the fun out of social media. I know that social media proponents are under pressure to explain the value of their services to marketing managers who love numbers and percentages, so I can understand why the stuff above is useful - but doesn't it take the fun out of what is supposed to be social interaction? It feels like taking something 'social' and trying to make it industrial. It’s funny – this stuff should be interesting, but for some reason it leaves me cold.

I’m a big fan of Twitter and have advised clients to use it, and how to use it, and I’m a fan of marketing with purpose, and tracking the effectiveness of different approaches.

But for some reason, when you start breaking apart social networking tools like Twitter and calculating the value of what (for many small businesses) is going to be tiny – invisible to the human eye – it just seems to take the fun out of social media.

I know that social media proponents are under pressure to explain the value of their services to marketing managers who love numbers and percentages, so I can understand why the stuff above is useful – but doesn’t it take the fun out of what is supposed to be social interaction?

It feels like taking something ‘social’ and trying to make it industrial.

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