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SEO Tips for Google

When I saw that Microsoft’s new search engine, ‘Bing’ ranked #1 for the search term “search” on Google, I realised that the Big G had dropped the ball. Currently Google ranks sixth on that list, below Yahoo, AltaVista, Dogpile and Search.co.uk. Google doesn’t even make it onto the first page of results for “search engine”, and I can’t help but wonder if Google could do with some SEO tips from my good self.


Creative Commons License photo credit: marciookabe

In order to raise their ranking for these keywords, they should add a more descriptive title to the homepage, which currently reads “Google”. A beneficial change would be, for example “Google UK Search Engine”. They should also add headers to the homepage which include these terms, as this will help search engines to verify the site’s relevance.

Until they have achieved a first page ranking for “search engine” perhaps they should consider placing a pay-per-click ad triggered by that term. If you work for Google and would like to receive more technical recommendations from our search specialists, then please get in touch.

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7 Comments
  • Ruben on August 7, 2009

    Oh, and no description metatag?

    Wait, geotargeted redirections from google.com to google.co.uk for users located in the UK?

    Almost 100% duplication of content of homepage w/ Google US, etc?

    Ruben
    [Disapproving noises and waiving of the head]

  • Abi on August 10, 2009

    Brilliant!

    If Google fail at these things, there may be hope for the rest of us then?

  • Matt Cutts on August 10, 2009

    Alan,

    Try and post something useful rather than trying to be clever.

    Matt Cutts
    Head of Google Webspam

  • John on August 11, 2009

    Matt,

    Stop comment spamming us, our links are nofollowed.

  • Matt Cutts on August 11, 2009

    Whoever left the “Try and post something useful rather than trying to be clever.” comment, it wasn’t really me. It was someone pretending to be me.

  • seo lover on August 24, 2009

    Hi Alan,
    That was really a useful information.Thanks a lot.
    Keep it up.

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