I’m speaking at a4u expo London on the ‘Beyond Link Bait: Getting Authoritative Mentions Online’ session

I’ve been lucky enough to be invited along to the UK’s leading affiliate marketing event, a4u London, to talk on the panel ‘Beyond Link Bait: Getting Authoritative Mentions Online‘ with Godfather of UK SEO Dixon Jones of Receptional & the ever daper Jon Myers from MediaVest.

I’ll be talking about backlink analysis and how even though it’s not fashionable it’s still important, effective and included in almost every search campaign I work on.

The agenda looks amazing, with a strong showing from my favourite speakers from search specific events, I’m particularly looking forward to sessions from Lyndon, Dave Naylor, Patrick Altoft, The Conversion Rate Experts, Will Critchlow & Kieron Donoghue from ShareMyPlaylists.