Well over the last couple of weeks they’ve added a new piece of functionality that got me even more excited than really is healthy; They started predicting future search trends. This is all kinds of ace, but got me thinking; did Google think the end of the recession in the UK is in-sight? (boom boom)
I wouldn’t want to bet my life savings on this analysis but across these five search terms (home cinema system, laptop, luxury holidays, luxury villa & lcd tv) Google are predicting either record highs in search traffic in the coming months or at least returning to the peaks seen before the recent downturn.
Maybe we weren’t far off the mark here. Brand Republic are reporting a similar story about Google search data showing green shoots.