The Godfather of Usability, Jakob Nielsen, Get’s a Grilling – Podcast Episode 67

There is one name in the world of Usability that gets name checked more than any other, Jakon Nielsen. He’s a controversial figure but one of the worlds leading authorities on making your website more usable. We were lucky enough to ask him a few questions for this weeks podcast episode.

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You can listen to the episode on the player below, subscribe to the podcast feed or listen in on iTunes

• Is Usability getting better or worse?
• Why Twitter and Facebook is ruining your usability
• Banner Advertising hasn’t worked for 13 years
• The changing issues in usability
• Why home page slideshows don’t work.
• Do you think Google’s considering page load time to improve user experience or to reduce the load on their servers.
• Google have always understood the importance of speed in usability
• The difference between websites that communicate and those that provide information
• Short term memories impact on your websites content.
• Does the reason Wikipedia rank so well because of it “Jakob Nielsen-Style” design?
• People don’t go to website to admire them.
• Don’t spend all your website budget on design, it should be a small part of the cost not all of it.
• What do you make of Twitter’s simple design?
• Twitter is simple in some ways but complicated in lots of others.
• Twitter has atrocious finability
• 140 characters leads to shallow-ness
• You’re a big critic of Flash, do you think with HTML5 Flash is doomed?
• The abuse of flash
• Using flash in the in the right way
• Why Apple don’t want flash on the iPad
• Does it every frustrate you that after 10-15 years people still don’t follow your advice
• Don’t make old mistakes make new ones
• Search volumes in prices
• Eyetracking Web Usability on Amazon UK or US
• Prioritizing Web Usability on Amazon UK or US
• Usability Week 2010 London, San Francisco & Toronto

As always you can get in touch by emailing kelvin.newman@sitevisibility.com, leaving us a comment at https://www.internetmarketingpodcast.org or using the Twitter hashtag #impc or leave us a voicemail question on +44 1273 256 150