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Increasing Conversions – Podcast Episode #183

In this episode of the Internet Marketing Podcast, Kelvin and Andy discuss the psychology behind increasing conversions on your site. Topics covered include Social Proof, Loss Aversion and Anchoring with some great resources to help you on your way.

Tips please

Resources:

37 Signals

Basecamp

Wish

Groupon

LateRooms

Qwertee

Amazon

Argos

MailChimp

BroadBand.co.uk

Wiggle

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1 Comment
  • Ray on February 28, 2013

    Hi,

    Thanks for the great podcast. Your point about how hotels use the ‘only 5 rooms left’ technique is a great one and has given me an idea for how to use this on my own site when it launches in April.

    Kind regards,
    Ray

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