Digital Marketing Presentations, Talks & Slides

From time to time our marketing team travels across the country to provide budding digital marketers with the latest marketing innovations, tools, news and best practices.

We’ve covered a range of topics so far, including Google Analytics, Google Tag Manager, Content Marketing, & SEO.

On this page we’ll be sharing the slides from each of our digital marketing presentations that we’ve given in order to help you learn more!

If you’re looking for a wide range of talks, you might want to check out our BrightonSEO Speaker Slides and Conference Guides here. We collate each of the speakers slides from every BrightonSEO event, full of great digital marketing tips and advice. Click on the images below to find the presentations from the latest conferences.

If you have any questions about any of the topics or presentations covered below, or if you’d like a member of our team to talk at your next event, please feel free to get in touch by calling us on 01273 733 433 or emailing marketing@sitevisibility.com.

Google Analytics Talks:

Getting started with Google Tag Manager for Ecommerce

Our Web Analyst, Jon Hibbitt spoke at the Online Seller UK Meetup in Brighton on the 6th April 2017 about Getting Started with Google Tag Manager. You can also watch the accompanying video of the talk on Periscope here:

Getting Started with Google Tag Manager for eCommerce from SiteVisibility

Google Analytics: Best Practice for Ecommerce

Jon Hibbitt, SiteVisibility’s Technical SEO Analyst spoke at the Online Seller UK Brighton Meet Up in November 2016 about Google Analytics & best practice for eCommerce including Google Merch Store, Enhanced Ecommerce and Calculated Metrics:

Google Analytics: Best Practice For Ecommerce – Jon Hibbitt from SiteVisibility

Getting Started with Google Analytics

Jon Hibbitt, SiteVisibility’s Technical SEO Analyst spoke at the Brighton & Hove Chamber of Commerce about getting started with Google Analytics:

Getting Started With Google Analytics – Jon Hibbitt from SiteVisibility

SEO Talks:

Ecommerce SEO for SME’s

SEO Best Practice for Ecommerce

In this talk for Online Seller UK, Jon Hibbitt, Technical SEO Analyst at SiteVisibility talks through best practice for ecommerce SEO. He includes some great tools for Keyword Research as well as some key points to think about from a technical SEO perspective including duplicate content, 301 redirects and product retirement:

Best Practice for Ecommerce SEO – Jon Hibbitt from SiteVisibility

SEO & Metrics: Measuring Performance

Jon Hibbitt, SiteVisibility’s Technical SEO Analyst spoke to the Chartered Institute of Marketing about measuring the performance of SEO campaigns. He covers both onsite and offsite measurement as well as providing some tools to help measure performance:

SEO & Metrics: Measuring Performance – Jon Hibbitt from SiteVisibility

Content Marketing Talks:

Blogger Outreach for Brand Awareness

Kelvin Newman & Alexandra Hepworth joined forces to deliver this talk to Esty owners on blogger outreach and how you can drive awareness for your brand. The aim of their talk was to inform bloggers about the vast opportunities for generating great content for their blogs, and the various different ways of building a relationship with other bloggers, when building brand awareness for their online Etsy store. Check it out below:

Blogger Outreach For Brand Awareness – Talk for Etsy Owners from Kelvin Newman

Measuring Content Performance

In early 2016, Jon Hibbitt, SiteVisibility’s Technical SEO Analyst spoke to the Brighton and Hove Chamber of Commerce about content marketing and how you can measure your contents performance:

Measuring Content Performance – Jon Hibbitt from SiteVisibility

General Marketing Talks:

How to Grow Your Audience

Jon Hibbitt and Scott Colenutt spoke to Wired Sussex members about how to grow your audience through digital marketing and in particular, SEO, Keyword Research & Content Marketing:

How To Grow Your Audience – Jon Hibbitt and Scott Colenutt from SiteVisibility

Digital Marketing in the Age of 5G Mobile

Jon Hibbitt, SiteVisibility’s Technical SEO Analyst spoke at BrightonSEO about digital marketing in the age of 5G & how 5G will make mobile devices the primary digital marketing device. Jon also provides ideas on the opportunities that 5G presents:

Digital Marketing In The Age Of 5G Mobile – BrightonSEO September 2015 from SiteVisibility

YMCA DLG

July 14, 2023.

Jason of Site visibility has been really supportive of us at @YMCA Downslink, connecting us to people in his network that can help us with specialist information and training, otherwise often less affordable for us in the 3rd sector. Thanks Jason, your team and network.

James Ewens

June 20, 2023.

Jason and the team at SiteVisibility are an absolute pleasure to work with and I cannot recommend them enough. Jason listens to the brand and always provides solutions that match the business goals, unlike some agencies that believe they know more!

Robyn Bignall-Donnelly

June 15, 2023.

Appreciated how helpful Jason was in our consultation chat, being responsive and flexible in trying to work out ways to help despite the constraints of our very limited budget.

Matt Jones

June 6, 2023.

I was really impressed with Jason and the team at SiteVisibility. Although it wasn't a good fit for the smaller budget that I had, Jason still spent a good deal of time giving me his marketing and SEO advice based on my goals and budget outline, which was really kind of him and greatly appreciated.

Rosie Ashman

June 5, 2023.

I've been working with SiteVisbility for a GA and GTM implementation project. The team (Nay, Aaron, Ana) have been incredibly helpful, giving so much of their time to support the project on calls, offering invaluable advice and really making the effort to work with our specific business needs. A super friendly group of people that I would 100% recommend anyone work with.

Vicky King

May 23, 2023.

Jason and the team at SiteVisibility are extremely knowledge and provide expert advice on all things SEO and digital marketing - they regularly share their skills in podcasts, workshops, online articles.

Jamie Forshaw

April 28, 2023.

I contacted SiteVisibilty and ended up speaking with Jason. After a brief discussion he was very open and honest that we weren't quite the right fit (given the stage of my new business), and rather than just leaving it there, Jason has gone over and above to help me, including introducing me to a number of his contacts and some thoughts on the direction we could go strategically. After only spending a short amount of time with Jason I could tell straight away he has an amazing passion for digital and oozes integrity and vast knowledge I will definitely keep Jason and SiteVisibilty in mind for the future, I'd love to scale in the future to work with these guys.

Charlie Coburn

April 26, 2023.

Site Visibility are an agency bursting with talent and innovation. They are at the forefront of the industry; credited with being able combine industry expertise in house and also bring together the global SEO community to catalyse collaboration and drive progression.

Lucy Ross

April 25, 2023.

Excellent service and kind people!