Author Archive » Dave

Dave Dave is a Digital Marketing Consultant who swapped the shores of Southampton, for the Brighton sunshine. Interested in all things Digital Media and a big football fanatic. Follow Dave @davegregory42

What Not To Miss at MeasureFest

Posted by in Measurefest on October 15th, 2013 0 Comments

measurefest blog What Not To Miss at MeasureFest

Measurefest, our brand new conference debuts on the 17th of October at Logan Hall near Russell Square in London and it promises to bring together the best speakers in the world of analytics, CRO and marketing measurement. If you’re not excited about it, you should be. It’s not only the main event that’s happening at Measurefest either. We’ve also got roundtables and training workshops taking place the day before; the perfect opportunity to learn some new skills and network.

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What Makes a Good Link?

Posted by in Search Marketing (SEO) on July 29th, 2013 1 Comment

links What Makes a Good Link?

Link building is still one of core elements of SEO and it’s likely to stay that way for at least the foreseeable future. In a post penguin world, it’s the quality of links that matters, not the quantity. The interesting part of the debate is defining exactly what a quality link is. One way we can begin this examination is by analysing the terms natural and relevant.

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Linkbuilding – How Do We Get Our Great Links?

Posted by in Search Marketing (SEO) on June 20th, 2013 1 Comment

20 06 2013 12 37 59 Linkbuilding   How Do We Get Our Great Links?

Linkbuilding is still at the core of SEO and content marketing is now at the forefront of obtaining high quality links. Whether you’re writing blog posts, creating infographics, recording podcasts or publishing eBooks the purpose is to get people to engage with them. In a lot of cases, people won’t just stumble on your content and it’s up to you to promote it, usually through outreaching to blogs and news sites etc. but the question is how?

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Content Marketing Workshops – Key Takeaways

Posted by in Search Marketing (SEO) on November 28th, 2012 1 Comment

content marketing show1 Content Marketing Workshops   Key Takeaways

So after a double dosage of content marketing we thought we’d share with you all the top insights from the content marketing workshops which took place last week.

Content-spec

It’s vital to decide on every aspect of content before it’s created:

  • Define the audience beforehand
  • Define where you intend to pitch it
  • Define the purpose/what you hope to achieve
  • Define the aspects of the content that will give people a reason to share it
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