If you look closely, you’ll probably understand what Google is searching to do with their not-so-secret plans to get into the telecoms ad wireless industry. At the moment, by controlling …
Advertising using video, not video advertising! The limitations of the AdSense – McFarlane partnership.
There has been a lot of hype this week about Seth McFarlane, the creator of Family Guy and Raven Symone -ex Ogilvy- creating videos that will be placed in AdSense. …
Will traditional and online advertising ever converge?
Last weekend, Kelvin and I represented SiteVisiblity when we attended a fun and friendly socialising party organised by Propellernet on the Brighton seafront. Everyone had a good chance to discuss …
What is SEO? Part 3- Pay Per Click Campaigns (PPC)
For the third edition of ‘What is SEO? a guide for beginners’, we will have a look at how PPC campaigns come to life and discuss their advantages over more …
What is SEO? Part 2– Blogging and Online Fame
In this second chapter of the “What is SEO” series, I will try to explain to trainee SEOs and internet marketing beginners why blogging is so important in the world …
What is SEO? Part 1- Search Engine Rankings Page
In order to give direction to trainee SEOs and professionals new to the area, I wanted to write a simple but concise summary of what search engines use to determine …
Stop Pushing advertising and Pull your consumers! – Beginners Guide to Online Marketing
There are lots of interesting starter guides, books and podcasts out there to help anyone starting out in internet marketing. They’ve helped me learn, but I thought it would be …
It’s Not Surprising Offline Ad Revenues are Down – Views on traditional versus Internet Marketing
We’ve recently been joined at Site Visibility by Eloi Casali a recent graduate from Brighton University in Communications & Digital Media. We were really impressed with his dissertation about online …