Kelvin Newman is SiteVisibility's Creative Director and is the editor of the UK's most listened to Marketing Podcast which is second biggest in the iTunes US.
He also spends his time at conferences, tweeting too much and working on top secret research and development projects.
You can contact Kelvin by email at kelvin.newman@sitevisibility.com
We sat down and spoke to Cliff Ravenscraft, one of the web’s leading authorities on podcasting, to ask him a few questions about podcasting. You can listen to the episode on the player below, subscribe to the podcast feed or listen in on iTunes
Posted by Kelvin in News on April 1st, 2010 0 Comments
I have a friend (probably ex-friend after me publishing this) who works as a private detective in California. Much like any smart businessman he knew he’d need a niche specialism to really command capital for his time. So he became an expert in Silicon Valley industrial espionage.
He’s worked on a number of really interesting projects over the year, but he’s normally pretty professional when it comes to revealing specifics. Not the case last week. He had a few too many rum and cokes when we met up, and revealed a bit too much about his work infiltrating Twitter to find out about their advertising platform. Read on
There’s dozens of ranking factors Google use to ascertain the sequence of results in the local and map results. If you’re not sure what they are you should check out this really comprehensive list.
Unsurprisingly, many of the ranking factors are similar to those you see in main search rankings, or out of your control like physical proximity to the centroid.
As you’ll noticed we’re big fans of SlideShare here at SiteVisibility, and we’ve had some huge success with gain thousands of views on the site of our our presentations. And despite lots of companies using Slideshare to host Powerpoint files on their blog I don’t think enough people are taking advantage of huge audience for your ideas on the Slideshare site itself.
Below is a screencast taking you through some of the ways you can make a bigger splash on the site.
This video was originally recorded as a special ‘easter egg‘ for podcast listeners but has proved so popular we wanted to share it with everyone!
In this week’s podcast we answered questions from the listeners to the show. You can listen to the episode on the player below, subscribe to the podcast feed or listen in iTunes.
We covered topics including
How to update Facebook with an RSS Feed?
Should you have seperate Business and Personal Profiles on Twitter?
Can you promote a consumer business with Slidshare?
Should you start from scratch with a new CMS to get your SEO right?
If there’s one business model that somes up the diverse websites that fall under the web2.0 and social media banner it’s the freemium business model. For the podcast we interviewed Miles Galliford from SubHub who not only operates a freemium business but he runs a platform that allows you to quickly and easily set up your own freemium subscription publishing website.
Miles shares his experience of working with premium publishers and business below.
Not everyone has the luxury of reworking or relaunching their ecommerce site when they realise they have made SEO oversights. Maybe you’re doing everything right but need that little extra push to overtake a competitor in the rankings.
Below are a number of quick wins we’ve implemented for clients across all sectors, some of which would work especially well for online retailers.
It’s that time of the week again! This week’s episode of the Internet Marketing Podcast features an interview from Andy White with the two co-founders of Micropreneur, Rob Walling & Mike Taber. They run a community website aimed at people looking to set up software businesses.
On Monday last week I had a little experiment with uStream and livecasting. I broadcasted a short ten minute riff/rant on how you can make you search strategy work in the age of personalised search.
You all know how much I love creating presentations, here’s one that formed part of a crash course in social media which quickly introduced the main networks and sites with a very brief intro to the functionality.
I know most of you are a dab hand at social media but thought it might prove useful to some of you.
