Author Archive
We’ve found Yahoo Answers a great place to introduce social media marketing to our clients, it’s got a mainstream audience, it can send targeted traffic and doesn’t require the same level of commitment as creating a blog or podcast.
photo credit: geoffeg Pipes clearly are the answer
For those familiar with the site the users pose questions which then the community offer their solutions and then asker can vote which they think is the most useful.
As the links are no-followed they don’t have a search engine ranking benefit we don’t want to spend too much time searching for questions we could answer, fortunately another Yahoo product Pipes came to the rescue. Read on
I finished this white-paper off about how job boards, recruitment companies and internal human resource departments a little while ago but I’m really pleased I can finally unleash it to the public at large.
It’s quite an involved read but if you’re just trying to grasp how social media can work in the recruitment sector it’ll get you up to speed and if you’re fully immersed it’ll give you some great in-depth tips.
You can download it here, or read our lovely marketing bumph below.
Read on
We’ve been very lucky recently to be joined by Simon (who I’ll introduce properly on the blog soon.) he’s been helping us on a variety or projects; but one area he’s already having a huge influence is with some tools we’re building to help automate some elements of our [tag]link building process[/tag].
All your links belong to us… photo credit: MShades
I’ve been a huge critic of any tool that claimed to automate SEO in the past, and I haven’t changed my opinion, but the process of developing these tools has taught me that if you have the right intentions and software you can make huge improvement on your productivity. Read on
I had the pleasure of attending the first inaugural meeting today of the MeseaurementCamp which could probably be described as cross between an un-conference and working group aiming to try and create some standards in the world of social media marketing.
So how long does the wisdom of crowds say the piece of string is?
photo credit: The Shopping Sherpa
The session organized by Will McInnes was interesting, all the attendees seemed to have a positive attitude and there was plenty to take away from the session. It seems the Wiki is going to be the focus of much attention going forward. Read on
In today’s show, we’ll be covering Conversion Marketing, how to get visitors to your site to take appropriate action and we’ll be talking to Suzie Miller of Certain Shops about their online directory with a difference.
There’s only one thing I love more than SEO Interviews and that’s group interviews. So suddenly a bright idea flashed into my head, why not arrange a group interview here on our blog.
Not quite a complete census but it’s still pretty big - credit: _sarch
So I went out and contacted eight of the UK’s most respected SEO bloggers and asked them a couple of questions. And out of total vanity I included myself as well. Read on
We received an email today from Google asking for feedback on one of our bigger clients. Seeing how reliant we are on Google’s PPC interface and tools we were happy to oblige. What did make us laugh was the unappealing incentive they were using to get people to share their opinion.
On offer was this charming gym bag…
But before you all get in touch asking for how you can fill in the survey, we’ve been sworn to secrecy. (Though if you ask nicely we might let you have ours.)
It got us thinking though despite being named one of the UK’s top brands their gifts now aren’t as nice as the glory days
Read on
In today’s show, we’ll be covering the psychology of SEO, how to consider the human brain factor when designing your SEO strategy and we’ll be talking to Sam Decca of Bazaarvoice about the power of customer feedback.
It’s all go over here at SiteViz towers at the moment. As I’m sure you can imagine.
But I’ve managed to squeeze in a quick note to mention an article I was quoted in on Onrec about social media marketing in the recruitment sector. It’s something I’ve written a white paper about (being released soon I promise) so hopefully I’ve added some interesting thoughts.
You can read Social Media & its Impact on Online Recruitment- revolution or fad? over there now.
As you may have already heard if you are one of our clients, a strategic partner or even read below but SiteVisibility is going to be joining forced with the lovely chaps over at Academy Internet.
We’ve put together a fancy press release about it all which you can read here. And from our point of view it’s great news. They are a talented and inspirational bunch and together we’ll be amongst the biggest and best search marketing agencies in the country.
But it’s even better news for the lovely readers of our blog, there will be more articles, more often, from a larger group of people. Though it does mean if we are going to put our pictures in sidebar of the blog in alphabetical order I’m going to drop below the fold!
We’ll start gradually introducing the members of the Academy team here on the blog and get them contributing over the next few weeks…
And if you’re looking for a new SEO job – we’re recruiting so get in touch
