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Post By: Mila
Here we are with Lucia, Georgia, Ella, Olivia, and Connie (and Molly, Hugo and Tristan, too) Cake making Today we started with cup cake making, we gave a gingerbread man to every person who is working in the office today- let’s see what they thought of it!!!
An opportunity has arisen for a skilled digital marketing octopus at the highly respected Search Marketing agency SiteVisibility. You’re probably wondering what an octopus has to do with us, and why you’d want to voluntarily become one. The answer is pretty simple. We feel like our team is made up of lots of different skills […]
As you’ve very likely heard, Google introduced Google+ last week, which many say is a response to Facebook. We’ve been using it here in the Think Tank to figure it out and get to know it a bit better. It’s still early days for this new tool, but here are some initial thoughts from a […]
A few weeks ago, we had our first client event, our Search Innovation Seminar and Tennis Afternoon. I was really excited about organising it and I’ve left my post for a few weeks so that I could get some feedback from our clients who came as well as to reflect on the day. I was […]
If you’ve been reading the news today, you’ve likely stumbled onto the news that domain names beyond .com and .net are going to be increasingly available in the near future. Here are a few good articles about the recent change in domain names. Icann (the Internet Corporation for Assigned Names and Numbers) has approved a […]
In this screencast, Kelvin’s talking about false consensus, and why it’s important to you when you’re designing content, in particular for blogs. It’s part of a series of videos about how to use psychology in search, so keep checking back for the others.
In this video, Kelvin is talking about how to use subliminal messages. He’s taking you through how people are influenced by subtle (watch this video) cues as well as how the words you choose affect decision making.
In this screencast, Kelvin is taking you through meta tags, which won’t necessarily affect your rank, but they will affect how many people visit your site. If you have a good meta description, you’ll likely increase your conversion, so we’re sharing some useful tips for writing great ones. As this is one of the videos […]
In this screencast, we’re taking you through basic video SEO strategies. Video SEO is growing and changing rapidly and one challenge for video SEO is whether or not to syndicate the content on other sites like YouTube or host it on your own site. Kelvin is taking you through some useful tools that will help […]
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In this Internet Marketing Podcast Question and Answer Session, Kelvin and Andy are talking about managing tasks, how to optimise content that is behind pay walls, and how to use photos for one way links. You can listen to the episode on the player below, subscribe to the podcast feed or listen in on iTunes