Archive for the ‘BrightonSEO’ Category

How to Turn Your Ideas into Innovation – Matthew Hendry – BrightonSEO Interviews

Posted by in BrightonSEO on May 10th, 2013 0 Comments

matthew hendry How to Turn Your Ideas into Innovation   Matthew Hendry   BrightonSEO Interviews

Our very own Digital Insights Manager Matthew Hendry took to the stage this year with his innovative approach to presenting – where he interacted with a video of himself live in front of the BrightonSEO crowd! Matt discussed the various models and stages of innovation and why it’s so important for your business. We chatted to him about what he thought of BrightonSEO this year, whether businesses should encourage innovation and whose responsibility is it within a business to drive innovative practices.

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Engaging Content – Sharon Flaherty – BrightonSEO Interviews

Posted by in BrightonSEO on May 10th, 2013 0 Comments

Sharon Flaherty Engaging Content   Sharon Flaherty   BrightonSEO Interviews

Long live content! This particular aspect of digital marketing has become such an important asset in helping your brand improve its awareness and positioning online. Sharon Flaherty (Head of Content at Confused.com) explained to us the fine art of creating content as well as letting us know her favourite and most successful types of content.

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A Day at BrightonSEO – Simon Burslem – BrightonSEO Interviews

Posted by in BrightonSEO on May 10th, 2013 0 Comments

simon burslem A Day at BrightonSEO   Simon Burslem   BrightonSEO Interviews

What a fantastic event – this year’s BrightonSEO was bigger and better than ever. We’d like to thank everyone who attended especially all the speakers for all their brilliant presentations and knowledge sharing. I was lucky enough to get the chance to interview several key speakers, which can all be viewed on our blog as I discussed what they thought of BrightonSEO as well as their thoughts on a variety of aspects within digital marketing including – search, social signals, content, analytics and even journalism. I’d also like to say a huge thank you to everyone who took part in these video interviews.

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Future Forward – Dave Coplin – BrightonSEO Interviews

Posted by in BrightonSEO on May 10th, 2013 0 Comments

dave coplin Future Forward   Dave Coplin   BrightonSEO Interviews

After Dave Coplin’s (Chief Envisioning Manager at Microsoft) brilliant presentation on the way search is evolving into something much more human, we decided to get his opinions on the future of search and social signals as well as the biggest opportunities that clients can take advantage of moving forward.

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How to Pitch to Journalists – Geoff White – BrightonSEO Interviews

Posted by in BrightonSEO on May 10th, 2013 0 Comments

geoff White How to Pitch to Journalists   Geoff White   BrightonSEO Interviews

BrightonSEO is great for attracting a wealth of speakers from different industries and we were delighted to have Geoff White (Technology Director at Channel 4 News) on board. He delivered a fantastic talk where he gave away his top tips on how to pitch stories to journalists. We caught up with Geoff and got his insights into how to attract a journalists attention, as well as discussing the combination of SEO and journalism.

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The Next Generation of Analytics – Dara Fitzgerald – BrightonSEO Interviews

Posted by in BrightonSEO on May 10th, 2013 0 Comments

dara fitzgerald2 The Next Generation of Analytics   Dara Fitzgerald   BrightonSEO Interviews

At BrightonSEO we caught up with Fresh Egg’s head of insights (Dara Fitzgerald) after he delivered his fantastic presentation about the future of analytics. We discussed what we thought of the event, the recent improvements of GA, Google’s latest platform Universal Analytics as well as integrating other tools with GA.

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Ask The Ex-Googlers Anything – Fili Wiese, Jonas Weber, Alfredo Pulvirenti – BrightonSEO Interviews

Posted by in BrightonSEO on May 10th, 2013 0 Comments

fili wiese jonas weber alfredo pulvirenti Ask The Ex Googlers Anything   Fili Wiese, Jonas Weber, Alfredo Pulvirenti   BrightonSEO Interviews

What a way to open up this years BrightonSEO conference with the ex-Google search quality team members; Fili Wiese, Jonas Weber and Alfredo Pulvirenti. The panel discussion put the ex-Googlers in the hot seat as the crowd asked them to reveal all. We caught up with them to discuss the biggest SEO myth they’ve ever heard, whether SEO’s really do worry too much about Google updates and we also asked them what are the biggest opportunities out there right now to help build brand awareness.

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The State of Content Marketing – #BrightonSEO Roundtable Takeaways

Posted by in BrightonSEO on April 18th, 2013 1 Comment

WP 20130418 1 1024x576 The State of Content Marketing   #BrightonSEO Roundtable Takeaways

Content marketing was once again a hot topic of debate at BrightonSEO this year – Sharon Flaherty’s (confused.com) presentation about engaging content was one of the highlights as well as the content marketing roundtable session which took place the day before the conference.

The discussion was for members of digital marketing teams to debate what content marketing is all about. Types of engaging content, budgets, evaluation methods, idea generation were just some of the topics covered. Here’s a list of the key takeaways of what was revealed at the roundtable session.

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#BrightonSEO in images

Posted by in BrightonSEO on April 17th, 2013 1 Comment

#BrightonSEO was a fantastic conference which we’re very proud to have been part of. The huge amounts of tweets once again took the event to ‘trending’ status. But, if you weren’t there here’s a selection of images which capture the event in all its glory. Enjoy and until next time!

IMG 7916 2 #BrightonSEO in images

The stage is set for another great BrightonSEO event

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The Winner of Our #BrightonSEO Panda and Penguin Joke Competition is…

Posted by in BrightonSEO on April 16th, 2013 1 Comment

WP 20130416 The Winner of Our #BrightonSEO Panda and Penguin Joke Competition is...

We had a fantastic time at #brightonseo, it was great to see so many faces there – old and new. The event was the biggest and best yet with around 2,500 attendees, a whole host of amazing speakers spread across the whole of Brighton dome.

As you all know before the event we let everyone know that we’d be running a competition to win tickets to London zoo. We got you all to send in your best panda and penguins jokes throughout the day and we have to say there were some good ones as well as the odd one that would make even those adorable animals cringe.

Here’s a  list of some of our favourites:

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