Archive for the ‘BrightonSEO’ Category

Brighton SEO – My Hack Day Addiction – Dom Hodgson (@thehodge) #brightonseo

Posted by in BrightonSEO, Screencasts & Presentations on September 9th, 2011 0 Comments

Dom Hodgson has given his job title as ‘Head of Stupid Projects’ at Pizza Powered, which is an agency comprised of five diverse developers, designers and SEO experts. He is also the organiser of the Think Visibility conference, a northerner and a hack day addict.

2150948508 952e86b81e Brighton SEO   My Hack Day Addiction – Dom Hodgson (@thehodge) #brightonseo

Many people have misconceptions about what exactly hack days are, and tend to think of a group of people getting together and hacking the web. Dom quickly dispelled these theories, describing them as a group of designers, developers ect meeting and creating ‘cool s***’ overnight. During his presentation he told us about many of the Hack Days he has attended, why he loves them so much and why we should all be doing them. He even gave us some tips on how we could win.

Photo used courtesy of @Seth. W on Flickr

Brighton SEO – James Bond: Architecture Critic – Toby Barnes (@tobybarnes) #brightonseo

Posted by in BrightonSEO, Screencasts & Presentations on September 9th, 2011 0 Comments

Toby Barnes is Principle at Mudlark Production Company, and has been working in digital since 1995, in publishing, production and development. He is Executive Producer on Chromaroma, Mudlark’s self-published online multiplayer game.

4845910377 2ec38121b3 Brighton SEO   James Bond: Architecture Critic – Toby Barnes (@tobybarnes) #brightonseo

His talk was all about modernism, how we have lost confidence in the future and brutalist architecture. As @jasonwoolley put it on twitter, it was “Funny, entertaining and uplifting… You just had to be there.”

Photo used courtesy of @Dave McLear on Flickr

Brighton SEO – What Can Social Learn from Mad Men? Roger Warner @RogerWarner #BrightonSEO

Posted by in BrightonSEO, Screencasts & Presentations on September 9th, 2011 0 Comments

Roger Warner is the founder of Content and Motion, an online communications agency based in Lewes, East Sussex. Apparently he wears blue blazers on Mondays, Wednesdays and Fridays – Today being Friday I am excited about this blazer and I’m hoping for the whole hog. Blue blazer, hair slicked back, pretty girl on his arm, doing Don Draper proud. Let’s see what he has to say about what social can learn from Mad Men…

Read on

Links – SEO Value vs Client Expectations vs Cost – Neil Walker (@TheUKSEO) #brightonseo

Posted by in BrightonSEO, Screencasts & Presentations on September 9th, 2011 0 Comments

Neil Walker Online Marketer, SEO, speaker, rapper :), data miner, domainer, analytics connoisseur, link building veteran a man with many strings to his SEO-bow.

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BrightonSEO an excellent opportunity to gather SEO talent and allow experts to converse one anothers experiences, almost a nirvana for SEOness

The two were just made to be together and that is why today Neil Walker is Discussing SEO value vs Client expecation vs Cost.

Founding Just Search Ltd in 2003 to which he was the first technical person in the company of 4, which is know a Global Online Marketing company. By 2004 Just Search Ltd had succesfully acheived top three status for the Search terms of SEO, Search Engine Optimisation, Internet Marketing among other phrases.

Read on

Choosing and Implementing Friendly URLs for Ecommerce – Erika Ungar (@erikau) #brightonseo

Posted by in BrightonSEO, Screencasts & Presentations on September 9th, 2011 0 Comments

Erika Ungar is an SEO & Usability Specialist at Boux Avenue, a new multi-channel lingerie brand from Dragons’ Den’s Theo Paphitis. She’s been working in Search since 2008.

In this presentation, Erika shares her experiences of working with web developers to create user-friendly URLs for a dynamic eCommerce platform.

Dr Social Love: Or how I learned to Stop worrying about Google Algorithms and Love the People – James Carson (@mrjamescarson) #brightonseo

Posted by in BrightonSEO, Screencasts & Presentations on September 9th, 2011 1 Comment

James Carson is Head of Search Marketing at Bauer Media, and his presentation was an overview of significant developments in social media marketing, how social activity relates to search strategies and how to “socially charge” marketing content to ensure that it is shared and linked to.

1872861512 f9436876f1 Dr Social Love: Or how I learned to Stop worrying about Google Algorithms and Love the People   James Carson (@mrjamescarson) #brightonseo


Dr Social Love: Or How I Learned to Stop… by mrjamescarson

Photo used courtesy of @tnarik on Flickr

Attracting Links – Dave Peiris (@sharkseo) #brightonseo

Posted by in BrightonSEO, Screencasts & Presentations on September 9th, 2011 0 Comments

In this presentation Dave Peiris aka Shark SEO spoke about attracting links by creating useful content.

134610871 a3ad9262b7 Attracting Links   Dave Peiris (@sharkseo) #brightonseo

He spoke about using webaps such as hackerbuddy, and how they can be useful as part of your SEO strategy. Two of the best reasons that Dave gave for using them were that they can give strong links and the fact that they are great for branding. The others can be seen in the video. Read on

John Mcelborough – Building a Private Blog Network @johnmcelborough #brightonseo

Posted by in BrightonSEO, Screencasts & Presentations on September 9th, 2011 2 Comments

John Mcelborough runs his own consultancy business, IOptimal, working as an SEO consultant and affiliate marketer, priding himself on this “hands-on” approach. He also runs a number of his own web projects and blogs from his own website.

John talked about Blog Networks and how effective they are as an SEO Strategy. He discussed the practical and technical difficulties of creating a blog network for linkbuilding purposes, a network of sites used to link back to other sites in order to get more links. Read on

Google’s Panda – A Case Study – Jonny Stewart ( @jonaths ) #brightonseo

Posted by in BrightonSEO, Screencasts & Presentations on September 9th, 2011 2 Comments

Jonny Stewart is Head of Search & Social Media at The Review Centre, and has been working in search for over seven years. He spoke first at BrightonSEO, with a presentation all about the Google Panda update, something which his followers on twitter will know is close to his heart.

3304093330 c7a69ae3c5 Google’s Panda – A Case Study – Jonny Stewart ( @jonaths ) #brightonseo

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Brighton SEO – The Evolution of Linkbuilding – Lucy Freeborn ( @LucyAF ) #brightonseo

Posted by in BrightonSEO, Search Marketing (SEO) on April 1st, 2011 0 Comments

This morning’s presentation was delivered by Lucy Freeborn, Head of Social Media and Content at Leapfrogg. Her presentation offered some great insights into “The Evolution of Link Building”. Read on

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