Archive for the ‘News’ Category

London to Paris Bike Ride – In 24 hours on Bicycle with Only One Gear

Posted by in News on September 19th, 2008 2 Comments

Seven inadequately trained cyclists are riding from Brighton to Paris (one of whom is me), setting off on the night of Friday 27 September and arriving there, unaided and without proper mapping equipment, 125 miles and not more than 24 hours later. Oh, and we’ll all be riding single-speed or fixed-wheel bikes. That means no freewheeling (for the fixies) and approximately 108,614 pedal strokes each.
medium fat%20cyclist London to Paris Bike Ride   In 24 hours on Bicycle with Only One Gear
To be honest, we’re stupid enough to do this anyway, but we thought it would be a good opportunity to raise some money for charity. So we’re doing it for the kids. Please give generously to support Unicef. We’re paying for the trip ourselves, so all of your money will go directly to this important charity.

If you’re feeling generous you can sponsor my slightly crazy attempt here.

We Are Merging With Academy Internet….

Posted by in News on February 13th, 2008 4 Comments

As you may have already heard if you are one of our clients, a strategic partner or even read below but SiteVisibility is going to be joining forced with the lovely chaps over at Academy Internet.

We’ve put together a fancy press release about it all which you can read here. And from our point of view it’s great news. They are a talented and inspirational bunch and together we’ll be amongst the biggest and best search marketing agencies in the country.

But it’s even better news for the lovely readers of our blog, there will be more articles, more often, from a larger group of people. Though it does mean if we are going to put our pictures in sidebar of the blog in alphabetical order I’m going to drop below the fold!

We’ll start gradually introducing the members of the Academy team here on the blog and get them contributing over the next few weeks…

And if you’re looking for a new SEO job – we’re recruiting so get in touch

Academy Internet’s Search Engine Marketing Agency Merges With Site Visibility

Posted by in News on February 13th, 2008 3 Comments

Academy Internet’s parent company Academy Learning Ltd (AI) today announced it has acquired Site Visibility, the search marketing agency. Academy Internet’s own search marketing operations have been merged with those of Site Visibility and the combined business is anticipated to rank as one of the top 15 Search Marketing agencies in the UK during 2008.
Read on

One Day to SMX London – And We’re Excited

Posted by in News on November 13th, 2007 2 Comments

Well it’s very nearly here, the inaugural [tag]SMX London[/tag] where the cream of SEO thinkers will be presenting and sharing their search marketing know how.

Oh and I’ll be doing a presentation too!

Read on

We’re Recruiting – Search Marketing Manager

Posted by in News on September 10th, 2007 8 Comments

An opportunity has arisen for a bright and energetic candidate to join a dynamic Internet & search engine marketing agency. SEM is one the fastest growing Internet marketing sectors. Some of our clients include: Haymarket Publishing, CancerBackup, Legal Week, HSA, Help the Aged.

This is a very autonomous and hands-on role so we are seeking a search engine marketer who can think strategically as well as implement some of the tactical elements of search marketing campaigns. You will also be required to manage a small team of junior search marketers.

You will be responsible for managing clients ranging in size and across many different industry sectors. Your role will involve taking responsibility for the implementation and management of mainly Paid Search campaigns but also Natural Search, along with looking after each client on an ongoing basis.

You can Find the full job description at

Please Allow us to Blow our Own Trumpet for a Minute!

Posted by in News on September 5th, 2007 0 Comments

It’s never attractive when someone keeps going on about their achievements, but two things have happened in the last week or so that we’re really pleased with; and want to share with the world.
95273044 4c64983583 m Please Allow us to Blow our Own Trumpet for a Minute!
normal non-trumpet service will ressume shortly – via flickr

First up we’re chuffed to get featured in [tag]e-consultancy[/tag]’s Search Engine Marketing Buyers Guide for the third year running. There’s thirty one agencies featured this year, more than any previous year.

It’s a great report and a great snap shot into the industry sector as a whole. As with any of e-consultancy Buyers Guides, there’s a charge associated with the download but it’s small compared to the potential cost of choosing a bad search marketing supplier.

Read on

The Best of August from Apple Pie and Custard

Posted by in News on September 3rd, 2007 0 Comments

It’s hard to believe the newly re-launched Apple Pie and Custard has been around for a month already. We’ve been working really hard on it and are really chuffed with the results.

Thanks to all of you too, cheers for the Sphinns, the stumbles, the comments, the subscriptions and especially the links!

19777118 6c0ea71bce m The Best of August from Apple Pie and Custard

Happy Monthday to Us! – via flickr

At the end of every month we are going to run down our top five stories by traffic firstly to share some of our greatest hits with any new readers, give you a greater idea what’s driving our traffic and hopefully make you feel part of our little search engine marketing blog experiment.

Read on

A Whole Week’s Worth of Apple Pie & Custard

Posted by in News on August 7th, 2007 0 Comments

It’s been quite a week since the re-launch of our Blog Apple Pie & Custard here at Site Visibility. We’ve surpassed even our most cocky of predictions of how well it would go.

451947536 a7781e2c71 A Whole Week’s Worth of Apple Pie & Custard

Okay just one more slice – via flickr

We went popular on Danny Sulivan’s Sphinn which sent us a nice bunch of targeted social media traffic.

The StumbleUpon Effect does exist and was our biggest source of traffic.

Everyone’s favourite SEO Rockstar/Obi Wan, Rand popped by and left a comment.

We met up with the SEO Blokes & Chicks and did what might be described by the Daily Mail as Binge Drink.

We’ve posted interviews with two of the biggest names in UK SEO Blogging; Lyndon & Lisa D and have a cracker from the Search Marketing Party King himself – Chris Hooley cued for tomorrow.

And Jason Calacanis proved he is the king of the “ego search” by del.ici.ous bookmarking both our stories about him.

Here’s a rundown of our posts since the re-launch; but worry not we’ve got loads of even better posts lined up for week 2….

Read on

Good news for job board owners

Posted by in News, Search Marketing (SEO), Working In Search on August 3rd, 2007 2 Comments

Recent figures from the latest Jobcentre Plus employer survey shows increasing numbers of employers with jobs to fill are turning to the internet in order to find job candidates

According to the latest annual survey, a 25% of all filled job vacancies were advertised online in 2006.

The proportion of overall vacancies that appeared online rose to 16 per cent, up from 12 per cent in 2004.  Out of the 4,500 employers surveyed, 12.5% reported that they had posted job adverts online in the past 12 months.

The shift to online recruitment is also notable among those seeking new job opportunities. In one week in June, around 2.2 million job seekers carried out over 6 million searches on the Jobcentre Plus website.

Elsewhere in the report, it was revealed that the SME sector was the most active of recruiters. Firms with between 10 and 249 employees were responsible for 66% of all successfully filled job openings.

In the last year of the 3.97 million jobs advertised, over a 33% of them were advertised with Jobcentre Plus. Good news all round really for [tag]job board[/tag] owners and the [tag]online recruitment[/tag] sector.

Welcome to Site Visibility Eloi Casali!

Posted by in News on August 2nd, 2007 0 Comments

We’ve got a new member of the Site Visibility team to introduce to you today.

Since graduating from the University of Brighton in 2007 with a degree in Communications and Digital Media during which he wrote his final year dissertation on “The rise of Internet Marketing practices”, we’ve snapped up Eloi Casali as a SEO & Internet Marketer to help deal with day to day tactical work with our growing client list.

Having had experience in traditional advertising and brand management, Eloi decided to focus his career on the Internet advertising industry given its exponential growth. Eloi explains that “Online you can participate in user’s conversations and place your advertising within your market’s lifestyle. This means operating more targeted advertising, getting your niches, and not wasting a penny thanks to Pay Per Click schemes. Furthermore, SiteVisibility encourages lateral linking, and allows me to develop my own ideas whilst learning from the best”

We’re chuffed to have Eloi on board and you’ll be seeing more on him on the blog as we’ve wasted no time getting him started writing for Apple Pie & Custard!