Internet Marketing Podcast

5 ways to build links in 2015 – INTERNET MARKETING PODCAST #282


In this episode Andy interviews Justin Deaville from Receptional, talks through his experience of recent Google Algo changes and how that’s impacted on the work you need to do to rank. Justin talks about 5 different ways in which they’re building links within Google’s Guidelines. They include Competitions, Surveys, Product Reviews, Outreach through Twitter and […]

Improving your Information Architecture with card sorting – Pierre Croft Interview – INTERNET MARKETING PODCAST #281


In today’s episode we talk to Pierre Croft from Decibel Digital and covering one of the key approaches of Information Architecture – Card Sorting. What it is, why it matters and how you can use the approach to improve the effectiveness of your site.

Balancing the creative and tech – Scott Lawson Interview – INTERNET MARKETING PODCAST #280

desk with ruller

In today’s episode we talk to Scott Lawson the founder of Trackpal, a marketing reporting and measurement platform. He’s talking us through the hard balancing act between creative and technology. Coming from a Film background Scott’s got an interesting perspective when combined with his software experience. He has some great advice on bringing together those different […]

Managing Your Leads and Contacts More Efficiently – Internet Marketing Podcast #279


In today’s episode Andy has a chat with Tristan Bailey about managing leads and contacts more efficiently. Tristan is a Freelance Web Developer and Web Analyst, with over 15 years online experience, in ecommerce, travel, sports, marketing and education. He talks about his favourite tool for keeping on top of your contacts Contactually. It’s a […]

How Do I Master Real Time Marketing? Interview with Chris Kerns – Internet Marketing Podcast #278

In today’s episode we have an interview with Mr Realtime Marketing – Chris Kerns. He is an expert in Analytics & Social Research who works @Spredfast. He wrote the book Trendology (Palgrave, 2014) on real-time marketing. We’ll cover using social data to be smarter, with a real focus on real-time marketing. Chris takes us through his […]

Webinars and Tele Seminars – Wendy Kier – Internet Marketing Podcast #277

David Martyn Hunt

In this first Internet Marketing Podcast of the year, Andy talks to Wendy Kier, Digital Business Mentor from Get Clients Online. They’ll talk about creating fun newsletters, webinars (Web seminars) and Tele Seminars and the best platforms to create one.

Ever shifting sands of content marketing – Tim Grice – Internet Marketing Podcast #276

Cristianne Melo

In this week’s Internet Marketing Podcast Andy talks to Tim Grice, Director of Search at Branded3, about Content Marketing and how this world has change in the past year. We’ll discuss content strategy and the current importance of content in SEO.

Pessimists guide to online marketing – Filip Matous – Internet Marketing Podcast #275

Igor Motov

In this week’s Internet Marketing Podcast Andy talks to Filip Matous, pessimistic marketer in evergreen reputation, about online marketing these days and the different channels that bring sales to a company with a different and interesting view.

Local listing optimization – David Whatley – Internet Marketing Podcast #274

Nicolas Raymond

In this week’s Internet Marketing Podcast Andy talks to David Whatley, founder of MiShop Local, about local listing optimization, why is important as part of your SEO strategy and why your address is important for your business and for local searches.

Big SEO Data – Laurence O’Toole – Internet Marketing Podcast #273


In this episode Andy interviews Laurence O’Toole from the SEO software company AnalyticsSEO about the role big data is having in the world of search marketing. We talk about what you need to know, why it matters and what’s next…

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