In this week’s podcast Andy talks to Alison Battisby, Social Media Speaker, Coach, Blogger and founder of Avocado Social. Alison discusses the first steps to organising your social media, how …
Manchester United’s Marketing Strategy: Are Manchester United really bigger than any celebrity and on a par with religion?
Podcast: Play in new window | Download You may have seen that recently, Manchester United’s sporting director Richard Arnold said that their social media engagement is “bigger than any celebrity …
#369: Influencer Relations: Interview with Chris Lee
In today’s episode, Andy is joined by Chris Lee, founder of Silvester & Finch. With 18 years’ experience in tech journalism and PR, Chris shares his insights, tips and advice …
#366: PR & Content Strategy: Interview with Paddy Moogan
In today’s episode Andy is joined by Paddy Moogan, co-founder of Aira who shares some of his experiences and insights around PR & Content strategy. They discuss the convergence between …
#364: Managing the Pivot: Interview with Darren Fell
In today´s Internet Marketing Podcast, Andy is joined by Darren Fell, founder of Crunch.co.uk, the UK’s first totally integrated online accountancy service. Darren discusses turning a business from focusing on …
#362: New Google Analytics Products: Interview with Dara Fitzgerald
In today’s episode, Andy is joined by Dara Fitzgerald, Analytics Director and co-founder of Measurelab. Dara provides us with an overview of the Google Analytics 360 Suite and introduces us …
#360: Integration In Digital Communications: Interview with Lexi Mills
Today’s topic is about integration in digital marketing. Lexi discusses the greatest opportunities in integrating communications and whether the PR industry or the SEO industry would swallow the other up …
#358: The 5 pillars of High Quality Content- Internet Marketing Insider Tips and Advice for Online Marketing
In today’s Podcast, Murat Yatagan, Ex-Search Analyst for Google summarizes, with 5 pillars, the importance of creating high quality content and how to get the most out of it. Murat …
#357 Interpreting Social Data via GA: Interview with Tori Cushing
In today’s episode Andy is joined by Tori Cushing, Marketing Strategist at Annielytics, to talk about Google Analytics social reports and the insights they can provide. Tori explains that Google …
#355: Don’t Do Stupid Things 101 with Peter and Ben from Crank (and the world of Unicorns).
Today we are joined by Peter Abraham & Ben Salmon, who are two out of the three co-founders of Crank. Extensively discussing the importance of customer experience, they give us their …