In today’s episode, Andy introduces Neil Cole, who is an award winning stand-up comedian, actor and producer. Neil talks about how and why using social media as a tool to …
How to Get the Most Out of the New Facebook Algorithm Change
If you’ve not yet heard the news, strap yourself in. After news feed updates that have been continually throttling the organic reach of brands and publishers to levels as low …
#342 The Rise and Fall of Social Media Marketing: Interview with Paul Levy
In today´s Internet Marketing Podcast, Andy is joined by Paul Levy, author, senior researcher at the University of Brighton and founder of the Arts Magazine, Fringe Review. Paul discusses social …
Does Your Company Really Need to Hire a Social Media Manager?
She called me the D word. It wasn’t “data-driven”. You can guess what it was. She thought I was taking the P word out of her. I wasn’t. I was …
How and why should you integrate social listening with SEO data?
Social Media tools in Integrated Marketing Social listening tools have been around for a long time now – the first being the infamous ‘industry pioneer’ Radian6. Since that time, we’ve …
The Benefits of Google+ For Businesses in a Post-Authorship World
Recently, I ran a training session for the Brighton Chamber of Commerce about using Google+ for business, and the same few questions seemed to keep coming up: Should my business …
Some Practical Advice on Optimising Your YouTube Presence
If you’re uploading content to YouTube, you already have a YouTube Channel, the chances are you’ve even had a stab at optimising that page. In this blog post I wanted …
How to use Tailored Audiences on Twitter
Recently, on the SiteVisibility Podcast, I talked about some social updates on our Podcast related to re-targeting of email addresses and lists through the Twitter Ads Platform. A comment came …
Facebook Paid Social Update
If you use Facebook Advertising to promote your business then you may already know about the recent update to the structural setup of your campaigns. Previously the Facebook Advertising setup …
5 Bits of Kit to Improve Your Vines
Vine is a great tool for marketers to help make your videos more arty and more fun. It’s such an easy process to create something which is snappy and so …