Archive for the ‘Training’ Category

One Million Podcast Downloads: Kelvin’s Top Five

Posted by in News, Training on March 5th, 2012 1 Comment

PODCAST RASP 300 One Million Podcast Downloads: Kelvins Top Five

We’ve just hit what I think is a huge milestone in our podcast’s history! We’ve ticked over a million downloads. However you look at that it’s a huge number and it’s taken about 160 episodes and five and a half years to get there and it’s hugely gratifying. But before I put my feet up and open a nice cold beer I thought this might be a great opportunity to share what I think are the five best episodes.

If you’ve never listened to our the podcast before these five episodes are a great place to start.

Tim & Seth Double Whammy
I still can’t believe we got two New York Times Best-Selling authors in one show but we did! Tim Ferriss, for those of you who have not come across him before, is a productivity and lifestyle guru. It’s probably fair to say that he has had a life changing impact on many marketers. I don’t think many of you won’t have heard of Seth Godin, the prolific marketing author has written dozens of amazing marketing books; ones like Tribes are so good they’ve informed one of SiteVisibility’s fundamental business processes.

Avinash Kaushik
Put simply, Avinash is the most respected thinker in the world of Analytics, and in this podcast he challenges a few sacred cows, shares some serious knowledge and infects you with some of his huge passion. If you’ve not yet been biten by the Analytics bug this episode will be the one to do it.

Beginners Guide to Facebook
This is a recent episode but one that covers the fundamentals of the most popular social networking site on the planet. It’s amazed me how popular it’s become. Sometimes the podcasts can get a little detailed and involved. It’s nice to take a step back and do an introduction to a service, especially when it’s proved so useful.

My First Ever Episode
Though it feels like I’ve been on the podcast with Andy forever, that’s not actually the case. This is my first ever episode back in January of 2009. I gabbled a bit and I’m still not sure whether I added much to the discussion but what can I say, it was the first ever time!

The First Ever Episode
This was a long time before I got involved in the podcast, but I still love listening back to these first furtive steps into podcasting. It’s a little dated now but it’s a nostalgic listen for me.

What are your favourites?

Tactical Social Media: How to Incorporate Social Media into your Marketing

Posted by in Screencasts & Presentations, Training on February 21st, 2012 5 Comments

In this webinar, Graeme and Jo are discussing how to incorporate social media into your current marketing, the importance of using it properly, what makes social media different, benefits of using Social Media and
which platforms you should be using.

Watch here on Youtube:

Watch here on Slideshare

Finding a Great Logo for your Company

Posted by in Screencasts & Presentations, Search Marketing (SEO), Training on December 12th, 2011 0 Comments

In this weeks screencast Kelvin shares with you a great method of finding a logo for your business or company.

logo tournament
crowd spring

Pinging

Posted by in Screencasts & Presentations, Search Marketing (SEO), Training on December 5th, 2011 0 Comments

In this screencast Kelvin is talking about Pinging and how it can help you to get your content indexed by the search engines faster.

SEO MOZ
Ping-o-Matic
google.com/webmasters/sitemaps/ping?sitemap= (then add the url of the page on your site you would like to be indexed)

Optimising Images for Search Engines

Posted by in Screencasts & Presentations, Search Marketing (SEO), Training on November 28th, 2011 0 Comments

In this screencast Kelvin is talking about how you can optimise images on your site in order for them to appear in search results.

Using RSS Directories as a Way of Obtaining Links

Posted by in Screencasts & Presentations, Search Marketing (SEO), Training on November 21st, 2011 3 Comments

Following on from last week, in this weeks screencast Kelvin is talking about RSS Directories, a sub set of directory submission.

feed plex
brit blog
best of the web blogs
top rank blog

Directory Submissions

Posted by in Screencasts & Presentations, Search Marketing (SEO), Training on November 14th, 2011 1 Comment

In this screencast Kelvin is talking about Directory Submissions, one of the oldest linkbuilding techniques.

yahoo directory
open directory project
business directory
link centre

Linkbuilding through Blogger Outreach

Posted by in Screencasts & Presentations, Search Marketing (SEO), Training on November 7th, 2011 0 Comments

In this Screencast Kelvin is talking about another linkbuilding strategy, blogger outreach. He takes you through the process of finding relevant blogs and the most appropriate and succesful way of approaching them.

Google Blog Search

How to Optimise your Title Tags

Posted by in Screencasts & Presentations, Search Marketing (SEO), Training on October 31st, 2011 1 Comment

In this Screencast, Kelvin gives a crash course in Title Tags, something that he describes as one of the most important onsite factors that search engines use in order to determine ranking.

Techcrawl Part 2

Posted by in Screencasts & Presentations, Search Marketing (SEO), Training on October 24th, 2011 0 Comments

In this screencast Kelvin concludes his basic onsite technical checklist

selfseo
web confs
copyscape
xml sitemaps

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