In this screencast Kelvin is talking about Pinging and how it can help you to get your content indexed by the search engines faster.
Archive for the ‘Training’ Category
In this screencast Kelvin is talking about how you can optimise images on your site in order for them to appear in search results.
Following on from last week, in this weeks screencast Kelvin is talking about RSS Directories, a sub set of directory submission.
In this screencast Kelvin is talking about Directory Submissions, one of the oldest linkbuilding techniques.
In this Screencast Kelvin is talking about another linkbuilding strategy, blogger outreach. He takes you through the process of finding relevant blogs and the most appropriate and succesful way of approaching them.
In this Screencast, Kelvin gives a crash course in Title Tags, something that he describes as one of the most important onsite factors that search engines use in order to determine ranking.
In this screencast Kelvin concludes his basic onsite technical checklist
Maybe I’m stuck in the past but I don’t think link builders give enough attention to back link analysis. The process of understanding who links to who is, in my eyes, an unavoidable step in the process of building the type of links that lead to more search traffic.
I think a big part of this oversight is based upon the fact that many people oversimplify the back link analysis process. In my talk at A4U London today on the Competitive Sleuthing Panel, I explained where I think the real value is in back link analysis. Read on
With any technical onsite optimisation, there are always a number of common issues that sites run into and in this screencast, Kelvin takes you through the process of dealing with these problems.
In this screencast Kelvin is talking about Link anchor text and the impact it has on search engine rankings. This was previously for premium subscribers and was part of a series covering the VAVA principles so please disregard any mention of other videos.