It’s a dynamic market out there for [tag]job boards[/tag], the big generalists are among some of the largest spending advertisers in traditional media and even smaller niche players aren’t afraid to splash their cash in the pay per click arena.
First we topple monster then we take over the world – via flickr
If you are thinking about launching a [tag]job board[/tag], either as an offshoot of an existing site or from scratch, it’s vital you think about your marketing strategy long before the website goes live.
At Site Visibility, we’ve developed a bit of a specialism in the job board & [tag]e-recruitment[/tag] sector, so we thought we’d share some of our top tips marketing your job search site online.
Recent figures from the latest Jobcentre Plus employer survey shows increasing numbers of employers with jobs to fill are turning to the internet in order to find job candidates
According to the latest annual survey, a 25% of all filled job vacancies were advertised online in 2006.
The proportion of overall vacancies that appeared online rose to 16 per cent, up from 12 per cent in 2004. Out of the 4,500 employers surveyed, 12.5% reported that they had posted job adverts online in the past 12 months.
The shift to online recruitment is also notable among those seeking new job opportunities. In one week in June, around 2.2 million job seekers carried out over 6 million searches on the Jobcentre Plus website.
Elsewhere in the report, it was revealed that the SME sector was the most active of recruiters. Firms with between 10 and 249 employees were responsible for 66% of all successfully filled job openings.
In the last year of the 3.97 million jobs advertised, over a 33% of them were advertised with Jobcentre Plus. Good news all round really for [tag]job board[/tag] owners and the [tag]online recruitment[/tag] sector.