Google has now fully moved to using secure search even for non-logged in users, which will skyrocket the percentage of (not provided) keywords in Analytics packages up to 100%!
Essentially, encrypted Google searches do not pass any keyword data to the websites, as such webmasters will no longer be able to track the keywords that users are using via Google to arrive on their website. We were talking about not provided count back in the beginning of August, which even then was still under 50% of total traffic.
Unexpected plans can turn out expensive. Whether it’s an upcoming birthday that you’ve forgotten about, or a hefty electric bill coming through the door just before Christmas, Credit Cards will always be there to provide you with the aim of short term financing.
This week’s industry analysis post takes a look at how the credit card industry targets it’s consumers through Social Media. With today’s economic climate undergoing a pinch on the purse strings – how is the credit card industry pushing the use of their services and what role is social media playing in their marketing mix.
As part of BrightonSEO, I attended one of the workshops the day before the conference. Kevin Gibbons of Blue Glass UK led the workshop about Advanced Link Building tactics, and the message that was most clear to me throughout the whole day seemed to be that we digital marketing humans have got to focus on other humans. Over the past few years, we’ve heard so many clichés over and over again: ‘SEO is dead’, ‘Content is King’, ‘Big Data’ and it struck me that maybe now we’ll be hearing ‘Make it for Humans’.
This September’s BrightonSEO was a fantastic event filled with great talks, a whole heap of attendees and a brilliant array of speakers. We had a wonderful time and we hope all 2,500 of you that came along did as well. For those of you who missed out on tickets, here’s a few images from the day which capture the superb atmosphere in the Brighton Dome.
We hope you all enjoyed BrightonSEO last Friday, we thought it was fantastic to see such a packed Brighton Dome filled with 2,500 registered digital marketing enthusiasts. This time around the event was bigger than ever before hosting a total of 4 sessions with 40 speakers covering everything you need to know about natural search and search marketing.
On the day as i’m sure you’ll all remember we announced a Twitter competition where we wanted BrightonSEO fans to send in their shock headlines. In true journalistic style you sent over some great front page SEO headlines. Here’s some of our favourites below: Read on
So with Brighton’s premier digital attraction (BrightonSEO) just around the corner and promising to be bigger and better than ever, we thought we’d get the opinions and thoughts of the digital industry, finding out what they’re looking forward to the most about the event. We recently posted about all the things you simply can’t miss on the day, but take a little read of some of the other things at BrightonSEO that people are looking forward to… <3 BrightonSEO! Read on
Whether you’re walking past the news agents in the morning or whether you’re online looking for a quick read, everyone loves a good headline. Sometimes puns are fun, but sensationalist shock stories always pull in the punters. So as many of you know in Brighton, (thanks to one particular newspaper) we’re never in short supply of weird and wacky headlines…
BrightonSEO is back and bigger than ever. Here’s just a few things to get excited about; a sold out Brighton Dome, a star-studded line up of speakers as well as a whole host a workshops to help expand your digital marketing knowledge. And if that wasn’t enough, we’ve got roundtable and speed mentoring sessions to make sure that this BrightonSEO has something for absolutely everyone. Read on
BrightonSEO is fast approaching and the 12th September is officially workshop day! Online marketing experts from around the globe will gather at the Brighton Dome to share their skills and experience as they deliver a day filled with digital marketing insights and training. These workshops are a must for businesses who want to up-skill their team in order to help improve their online presence.
Many advertisers will understand that it’s often a lot easier to ‘show’ rather than ‘tell’ when promoting a business. With that said, Google is now currently running a Beta version of image extensions which will allow your search ads to be much more visual. This means your products get to standout which is so important these days especially when you consider how crowded the marketplace can be.