Search Engine Marketing for Retailers

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Buying products on the internet is becoming more and more popular. If you are trying to sell via the web you are likely to experience a lot of competition and therefore gaining visibility in the search engine rankings is vital.

 

Case Study

A leading sports nutrition and accessories retailer came to us with 3 websites they needed promoting, all selling products relating to sports supplements and accessories. With initially little visibility in the search rankings, SiteVisibility were able to take over their existing pay per click campaign (PPC) and refine it to bring in the highest number of targeted visitors to the website.

After the success of the PPC activity Site Visibility are now working with the client on their SEO strategy.

 

What Services Can We Offer?

With any e-commerce website getting the right visibility in the major search engines is vital, as around 70% of online shoppers use search engines to research and buy products. Getting the desired presence can be achieved instantly through Pay Per Click Advertising (PPC). The targeted ads and effective copy that we produce will attract high quality shoppers to your site.

Another area that should make up your search engine strategy is Search Engine Optimisation (SEO). This involves making your website appear in the natural or organic listings. Not only do users give more credibility to search results in the natural listings but you won't have to pay a fee each time your listing is clicked, unlike PPC. This process however takes more time (sometimes many months) so tying SEO in with PPC is vital.

View our full list of search engine marketing services.

 

Any Questions?

If you have any questions about how we can help your business harness the power of Internet search engines then get in touch!