SiteVisibility Search Innovation Newsletter
February 2012



SiteVisibility News

The big news this month is that BrightonSEO tickets were released, and were all gone in a staggeringly fast thirteen minutes. The Internet Marketing Podcast reached its fifth birthday, and also passed the million download mark. Ask Find Buy produced a great testimonial for it, explaining how the tips and tricks which Kelvin has revealed over the years have helped Ask Find Buy to grow as a business.

Kelvin wrote a blog post describing our CSR activities how we support our local community, Alan picked over Google's new Privacy Policy and Sarah tried to find out if Google's new social network, Google+, is just Facebook for grown-ups. As usual, there has been much conversation and discussion over in the SiteVisibility LinkedIn group.

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Think Beyond The Click

We’re focussed on delivering significant ROI for our customers and we've seen some great results lately including:

121% increase in search traffic for Bishops Move

39% increase in revenue for MyTuxedo

During an intensive and focussed campaign for, keywords which previously weren’t ranking reached page one and in some cases, were top 5 results.

For more information about these results, please read our case studies.



Site Visibility News

Integrated Search Innovation

There were loads of innovative blog posts on Apple Pie & Custard, including O for Online PR, P for Pinterest and Q for Queries in the ABC's of SEO series. Kelvin also published a post about VAVA and how to use Majestic SEO and radar graphs to help understand and strategise linkbuilding campaigns.

There has also been some cracking podcasts on a range of subjects including International SEO, A Beginners Guide to Twitter Marketing, a Beginners Guide to Facebook and a Beginners Guide to LinkedIn, as well as a Q&A podcast where Kelvin answers your questions.

Subscribe to the podcast or visit our blog

Sharing Knowledge

Graeme recently presented at the Travolution Travel Technology Conference. His presentation was called Crossing Borders, and was about travel firms looking for overseas growth.

Kelvin will be leading a CAT Publications interactive masterclass on Social Media for the Events Industry on the 24th of February, and The Internet Marketing Podcast is supporting the Internet Retailing Expo, taking place on 21st-22nd March in Birmingham, UK. If you’re a Retailer, subscribe now to hear Kelvin's exclusive interviews with the Editor of Internet Retailing magazine and other speakers.

We love sharing our knowledge! BrightonSEO is offering digital marketing expert workshops the day before the UK's biggest free search marketing conference. Our expert practitioners are sharing their knowledge on 12th April. Going into more practical detail than ever before, the following workshops will be running:

PR: Closing the Loop on SEO & social media
Chris Lee - VP of Digital, Emanate PR

Advanced Google Analytics for Search Marketers
Dara Fitzgerald - Head of Insight, FreshEgg

Introduction to Coding Your Own SEO Tools
Dom Hodgson - CEO, Ember Ads

Matrix Mayhem: A Project Management Masterclass
Steve Stark - Director, People Who Do

Accelerated Productivity - One Day to Clarity and Control
Curtis James - Director, People Who Do

Happy Valentine's Day Innovate

That's all from us this month, have a great Valentine's Day,

The SiteVisibility team

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