Link Anchor Text: Understanding its impact on search engines

In Screencasts & Presentations, SEO, The Digital Marketing Blog, Training by Kelvin1 Comment

In this screencast Kelvin is talking about Link anchor text and the impact it has on search engine rankings. This was previously for premium subscribers and was part of a series covering the VAVA principles so please disregard any mention of other videos.

open site explorer

Related Posts Plugin for WordPress, Blogger...


  1. Kelvin, another good podcast.

    Does this means it is better to have links with anchor text relevant to a particular landing page rather then just all links point to a home page? E.g. if you have a website to do with banking and your link text is private banking jobs – is it better to have that anchor text linking to a specific page about private banking rather then just the home page of the whole site? Thanks and regards, Ian

Leave a Comment