E-commerce Website Optimisation Book

Johann van Tonder, founder and CEO of AWA Digital, was a recent guest on our podcast and he’s very kindly offered to give away 3 copies of his book: E-Commerce Website Optimization to our listeners.

The book provides a practical guide to improving online conversion rates and provides guidance on the entire process of optimising both mobile and desktop sites. You’ll learn how to increase the quantity of visitors to your site, increasing the percentage of visitors who buy from your site & how you can increase amount that visitors spend when they buy.

Here’s what the experts have to say:

“At last, a practical guide dedicated to conversion rate optimisation (CRO) for online retail” Dr Dave Chaffey, CEO, SmartInsights.com

“This book explores how to understand people, their behaviour, their feedback, their testing choices – and win bigger revenues” Avinash Kaushik, Digital Marketing Evangelist, Google & author of Web Analytics 2.0 & Web Analytics: An Hour a Day

How can I win a copy?

All you need to do in order to be in with a chance of winning a free copy of the book is fill out the form below & the winners will be chosen at random shortly. You’ll receive notification via email and we’ll also be announcing the winners on Twitter.

Johann van Tonder Competition