Pay Per Click (PPC) Management & Marketing Services

Making Every Click Count

When it comes to Pay Per Click (PPC), it’s very easy to get fixated on the numbers. At SiteVisibility, you’ll be pleased to hear that we’re much more interested in the quality.

At SiteVisibility, we prefer to work on real results, aligned to your marketing objectives.

  • We’ll spend time analysing the length of visit and the journey each visitor takes. We’ll look for powerful terms that drive actions rather than easy-wins that drive traffic you could capture without paying (like your brand name for example).
  • We’ll work with your team to help unearth new communities of interest, and support other marketing activity like offline advertising with intelligent and timely PPC coverage.
  • We’ll keep evolving campaigns to drive quality traffic to your preferred outcome.

Reducing Cost Per Click

Of course, every marketer’s nirvana is improved cost-effectiveness, and it’s one we excel at. From sophisticated bidding strategies, to clever time slot management and ever-evolving messaging, we’ll continually test and tweak campaigns to create optimum results.

Direct Working Relationships

We believe in transparent reporting (why shouldn’t you view every keyword and every bid if you so wish). We like our clients to enjoy direct communication with the PPC professionals running their campaigns. We encourage regular reviews. If that sounds like the way you’d like to work, get in touch: 01273 733 433.