On today’s episode of the Internet Marketing Podcast we have a special treat for you! This week the tables have turned and it’s Andy White, our hosts turn to be interviewed, by our CEO Jason Woodford to discuss his 12 years in podcasting, what he’s learnt and where podcasting is headed. He also provides his top tips on how podcasts can be used within marketing.
On the show you’ll learn:
- How podcasting first started
- Why podcasting is such a successful channel today
- How people discover podcasts today
- How podcasting has changed over the years
- What’s on the horizon for podcasting and what podcasters should be planning for
- How podcasting can be used within the wider marketing mix
- Which show formats work best and which are easiest to produce
- A step by step guide to how you can get started with your own podcast
Plus as usual, Andy provides his top tip/key takeaway for the audience.