#BrightonSEO was a fantastic conference which we’re very proud to have been part of. The huge amounts of tweets once again took the event to ‘trending’ status. But, if you weren’t there here’s a selection of images which capture the event in all its glory. Enjoy and until next time!
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We had a fantastic time at #brightonseo, it was great to see so many faces there – old and new. The event was the biggest and best yet with around 2,500 attendees, a whole host of amazing speakers spread across the whole of Brighton dome.
As you all know before the event we let everyone know that we’d be running a competition to win tickets to London zoo. We got you all to send in your best panda and penguins jokes throughout the day and we have to say there were some good ones as well as the odd one that would make even those adorable animals cringe.
Here’s a list of some of our favourites:
We’ve got some exciting news for all attendees at BrightonSEO as we’ll be giving away another fantastic prize at this weeks event.
As SEO’s all know, Google are constantly updating their algorithm with the names of their 2 favourite animals (pandas and penguins)! For some, these updates can cause worry and fear, but you know what they say… laughter is the best medicine.
That’s why in light of the latest panda update we thought we’d give all you wonderful SEO’s a chance to laugh in the face of these furry foe by getting you to share your best panda and penguin jokes over Twitter. (If you can even make them SEO related, well then you’re truly a comedy genius!)
BrightonSEO is back! we’re just a few days away from the event and we can’t wait to see you all there. This year’s conference is bigger than ever with over 2,500 attendees planning on entering through those Brighton dome doors!
If you’re not excited yet then you should be! We’ve got a fantastic list of speakers presenting talks ranging from pitching to journalists to turning your ideas into innovation. The big day is April 12th, but just in case you didn’t know Thursday 11th April is another fun packed day. We’ve got a great big selection of workshops covering topics such as local and mobile SEO, there’s even a highly important penalty recovery one too. After that, there’s a variety of roundtable events where you get to discuss what really matters to you as well as getting to know some other key industry figures.
Google has been personalising everyone’s searches more and more – with that it’s necessary for us SEO’s to understand the effects of this and why certain search results appear when the conventional rules of SEO don’t apply.
This is a very important issue to consider especially if you’re servicing a local area with your products. Depending on the location of where you’re searching you’ll be receiving different tailored results. For instance, shops which have different locations will feature differently depending on where you’re searching from.
Your location history is also taken into account, this includes smart phone, desktop and laptop searches regardless of the fact if you’ve turned off the location sharing option. Google will look at your previous activity that corresponds to your previous locations and tie that in with its suggestions and ranking results.
It’s that time of year again where the digital marketing world pays Brighton a visit.
BrightonSEO conference tickets sold out in a flash and once again we’re expecting big numbers, over 2,000 digital marketers from around the globe will be walking through those famous Brighton Dome doors for a 2 day digital extravaganza of workshops, roundtable events and presentations.
One of the hardest things once you’ve created a website is not to maintain it but to build a following and a fan base. Obviously coming up with a unique idea for your site in the first place is a long process but when you’ve got past that initial hurdle you’ll begin the quest of trying to build up your name.
Who are your fans?
You need to take a step back and analyse who you’re chasing. If you don’t do this research I don’t think you’ll fully be able to grow your fan base properly. Split them into groups, stick with 3-4 as these will be your strongest target audiences. So if you were promoting a music site, you’d perhaps circle – artists, producers and avid listeners of a particular music genre.
SiteVisibility’s ‘Community Digital Marketing Fund’ given to extratime
We are delighted to announce our £25k ‘Community Digital Marketing Fund’ has been awarded to Brighton-based child care charity, extratime. The fund, which was available to all charities and not-for-profit organisations across Sussex, will enable extratime to improve its online reputation and profile, increase online donations and help the charity’s promotional efforts become more effective and self-sustaining into the future. We also hope to create employment opportunities for the young people who extratime work with.
A common worry for site owners is that of duplicate content. This worry can develop over time as your site gets bigger you might begin to forget how many pages are on your site and which elements are duplicated. Moreover, this worry seems to stem from the fact that SEO’s are unsure as to what exactly is duplicate content.
Duplicate content is a big issue which affects both SEO and content marketing.
If you’re new to SEO then one of the first questions you’ll ask yourself is how can this benefit my business?
These days you’ll have noticed all the major brands and companies are constantly fighting for highly valuable online visibility. What’s more is that the growth of online stores takes competition levels to new heights with smaller enterprises being able to take on the big high-street brands.
How is this so? Well SEO can make this possible. It can take your little start up brand and put to to the forefront of people’s searches online.