In this episode of the Internet Marketing Podcast, Kelvin and Andy discuss the psychology behind increasing conversions on your site. Topics covered include Social Proof, Loss Aversion and Anchoring with some great resources to help you on your way.
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Comments
Hi,
Thanks for the great podcast. Your point about how hotels use the ‘only 5 rooms left’ technique is a great one and has given me an idea for how to use this on my own site when it launches in April.
Kind regards,
Ray