In today’s episode we have an interview with Mr Realtime Marketing – Chris Kerns.
He is an expert in Analytics & Social Research who works @Spredfast. He wrote the book Trendology (Palgrave, 2014) on real-time marketing.
We’ll cover using social data to be smarter, with a real focus on real-time marketing. Chris takes us through his research and hopefully convinces us to set up our marketing to be more real-time and agile.