#682 How to Successfully Migrate to Google Analytics 4 w/ Jeff Sauer, Founder of Data Driven U

In Analytics, Google Analytics 4, Internet Marketing Podcast, The Digital Marketing Blog by Sean NicholsLeave a Comment

In this episode, we welcome Jeff Sauer back to the Internet Marketing Podcast. Jeff joins us to discuss the intricacies of Google Analytics 4 migrations, including:

  • Jeff’s approach to learning new analytics products, and specifically Google Analytics 4
  • Why you should migrate to Google Analytics 4 as soon as possible
  • Key GA4 dates you need to be aware of
  • What should the scope of a GA4 migration include?
  • What are the benefits of the new data-driven attribution model?

Referenced on this podcast:




If you have feedback, you’d like to be a guest, you’d like to recommend a guest or there are topics you’d like us to cover, please send this info to marketing@sitevisibility.com

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