In this episode Kelvin and Andy are talking about BrightonSEO an upcoming event held at Corn Exchange in Brighton on the 9th September 2011. BrightonSEO has developed significantly over the past few years and this one is due to be the biggest yet. Kelvin talks us through some of the sessions that will be held at the event and also explains how you can win tickets.
In this Question and Answer session, Kelvin and Andy are discussing the best ways to decide to you sub-domains, sub-folders, or domains for one company’s international sites; how to make a new employee’s first week in SEO the most beneficial it can be; which WordPress forums to use when trying to share information between the main site and a forum; and how to best promote the chance to win something, whether through an email list or through the Pay with a Tweet system.
JobCred
Econsultancy Best Practice Guide
BBPress
BuddyPress
Aweber
Pure360
MailChimp
This episode of the Internet Marketing Podcast is a discussion of three of Kelvin’s favourite link-building tools of the moment. Kelvin and Andy are going over the best ways to get statistics relevant to your campaigns; easy ways to find out how to get guest posting opportunities; which sites to use to find out contact information for people who need to reach; and how to outsource small jobs to small groups of people.
Toluna
Qwerly
Yahoo Site Explorer
Majestic SEO
Open Site Explorer
Backlinks.in
Mechanical Turk
Crowdflower
In this screencast, Kelvin talks you through 20 words that should be avoided in your Email marketing. He explains why certain words can be percieved as spam and how spam filters look at the content of emails.
In this episode of the Podcast, Kelvin and Andy are discussing Google’s newest release, Google+. We’ve written about it on our blog, and there’s been a lot of buzz around it so the discussion this week is around how it will affect businesses, how the scarcity of invitations makes it a much more engaging product, and the strategy behind this new venture.
Wired Magazine: Inside Google+
In this video, Kelvin talks about Elance, the world’s leading platform for online employment, or in other words, the Ebay for outsourcing. He explains about the benefits of using Elance, including its feedback system and also about the importance of getting the brief correct.
This episode of the Internet Marketing Podcast is an interview with Daryl Willcox, the founder of Daryl Willcox Publishing, which provides Journalists and PR Professionals with databases, resources, and directories. They’re talking about the future of PR, how Online PR and Search are coming together and how the SEO industry has changed the way the press releases are written.
Features Exec
Response Source
Journalist Directory
In this short screencast, Kelvin’s using a flow chart to show you which of these three options is best for your site.
In this episode of the Internet Marketing Podcast, Kelvin and Andy are answering some questions we’ve gotten recently from listeners. This week, they’re tackling questions about how to best use URLs to your advantage and avoid duplicate content when you expand your business from one country to another where your sites will be in the same language; how to make the most out of a “Pay With a Tweet Campaign”; and the best way to identify niche keywords without alienating more mainstream visitors.
There’s been no avoiding the hype about Google’s latest foray into Social Media – Google+. Some questions we’ve been receiving from a few of our clients are what should I do about it? Should we be setting up a profile? Etc.
I won’t speculate about the long-term prospects of their service, that’s a topic that’s already been covered by hundreds, but what I can talk about it is it something you should be doing right now.
Google have made it clear at moment that they don’t want business’s setting up personal profiles for businesses. They’ve even gone as far as deleting some profiles set up in this way. This will be a deterrent for many businesses. You don’t want to go to all the effort of setting up an account and building a network only to have your account nuked. If you’re already short of time and resources for your campaign, then your time might be better spent on something with longer term value.
Read on
