How to Use the New Facebook Timeline Page Layout to Run Promotions

The new Facebook changes have caused quite a commotion over the past couple of months, especially since the launch of Timeline for Pages Previews earlier this month. This new design poses several challenges for online marketers. The new features as well as limitations of the new Timeline format undoubtedly affects the ways in which brands […]

Advanced Google Analytics: Interview with Dara Fitzgerald – Podcast Episode #160 Podcast: Play in new window | Download In this episode of the Internet Marketing Podcast, Kelvin is interviewing Dara Fitzgerald, Head of Insight at Fresh Egg. They’re talking about the new Updated Google Analytics including the best new features like funnels and paths which make it easy to determine dropping off points, and visitor […]

BrightonSEO Competition Announcement – Podcast Episode #156.5 Podcast: Play in new window | Download In this very special episode of the Internet Marketing Podcast, Kelvin’s making an important announcement about a fantastic competition for listeners of the podcast. If you’re interested in learning more about any of the workshops happening before April’s BrightonSEO, you can see below or head over to the BrightonSEO […]

James Carson’s “Dr Social Love” BrightonSEO Presentation- Podcast Episode #137 Podcast: Play in new window | Download This week’s episode of the Internet Marketing Podcast has been borrowed from a BrightonSEO presentation. We know that most of you weren’t able to make it, and we wanted to share with you some of the talks. James Carson is Head of Search Marketing at Bauer Media. […]

Market Research: Informing SEO and Link Development – Rosie Freshwater #brightonseo

Rosie Freshwater is Managing Director Leapfrogg, and founded the Brighton-based agency specialising in digital marketing of premium retail and travel clients in 2003. Rosie’s talk was all about how market research can help to inform SEO and linkbuilding strategies. It focused on how understanding a client’s target audience can help to develop useful content which […]

Beyond the Last Click: Finding Hidden SEO Value with Multi-Channel Funnels – @darafitzgerald #brightonseo

Dara Fitzgerlad is Head of Insight at Worthing-based Fresh Egg. He’s responsible for helping clients to understand, measure and improve the performances of their online businesses. Dara’s talk was all about the new Multi-Channel Funnel feature from Google Analytics, which has enabled Analytics to monitor beyond the final click. He told us how marketers, SEOs […]

Delight in the Digital World: Why Settle for Customer Satisfaction – Rae Lovejoy @dweezil1968 #brightonseo

A Senior Digital Account Manager at iCrossing, Rae Lovejoy has over twenty years of experience in media sales and marketing, and five years in digital marketing. Rather impressively, she has raised over thirty thousand pounds for the NSPCC through social media activity. Her talk was all about client retention and relationships, and about how to […]

Brighton SEO – Stormy Weather: The Accuracy of Search Volume Estimation and Forescasting – Graeme Benstead-Hume @mrmetrics #brightonseo

Graeme is a self-proclaimed analytics geek here at SiteVisibility, and officially a Digital Marketing Manager. He’s got seven years of experience in designing, building and marketing websites for a range of businesses and organisations, and is a hugely enthusiastic and creative guy. Search engine keyword traffic estimate correlation study View more presentations from Graeme Benstead-Hume. […]

Brighton SEO – How to Pitch SEO – Sam Crocker @SamuelCrocker #brightonseo

Sam Crocker is SEO Associate Director at OMD UK, and has been building a team of good SEOs there, in order to provide integrated online marketing strategies. He participated in a panel discussion at Brighton SEO in April, titled ‘Is SEO Doomed?’, and revealed that he sees himself as “an online marketer who currently is […]

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