This week’s internet marketing podcast shares a talk from the BrightonSEO conference which took place in April. David Whatley, the founder of MiShop.local Ltd., a specialist local search optimisation and local citation building services for SMEs, SEOs, Digital Agencies, Franchises and National Chains, talks about scaling optimisation processes for local service and how to control your brand during this process. He further gives some insights about local listing sites and explains the 7 C’s of SEO.
