On today’s episode of the Internet Marketing Podcast, Andy is joined by Bill Slawski, Director of SEO Research at Go Fish Digital to talk about semantic topic modeling and structured data.
- What semantic topic modeling is and how it can help pages rank in search results
- Why semantic topic modeling is therefore imperative when conducting keyword research
- What structured data is
- The effect well structured data can have on your rankings
- Why site audits are important and what you can expect to get out of them
Plus, Bill provides his top tip/key takeaway for the audience.