This isn’t going to be one of the most informative posts of the [tag]Site Visibility[/tag] [tag]blog[/tag], but hopefully it will still interesting and amusing. Promise… Kelvin and I were doing our …
Google AdWord Accreditation: How to pass the test in Record Time
So it’s the month of October, and for most of us it is now the perfect time to pass your Google AdWord accreditation, as the Google accreditation year runs …
If there was an SEO Genie my one wish would be…
There’s lots of things out there that would make my life as a search engine marketer much easier. So if there was a SEO lamp with a genie inside there …
Google AdWords Accreditation: How to Revise the Test
If you are an SEM agency with a large amount of clients, you probably know just how important your Pay Per Click team are. However some large companies rely heavily …
How Savvy Search Marketers Are Taking Advantage of the Northern Rock Banking Crisis.
Our American readers might not know but, Northern Rock the UK’s fifth largest mortgage lender has found themselves in a bit of bother in the last week. Simplifying the story; …
Why the Overture Keyword Tool Needs to Be Put Out of it’s Misery
At Site Visibility we love the Yahoo/Overture [tag]Keyword tool[/tag], it might not have the functionality of some of it’s paid for relatives; but when it comes to UK specific data …
PPC Tips from the Lonely Hearts Adverts
There’s a real knack to creating great [tag]PPC[/tag] [tag]ad copy[/tag] and it’s an unappreciated art, though there’s a few lessons [tag]copywriters[/tag] could learn from the lonely heart pages of their …
What is SEO? Part 3- Pay Per Click Campaigns (PPC)
For the third edition of ‘What is SEO? a guide for beginners’, we will have a look at how PPC campaigns come to life and discuss their advantages over more …
Create Better Landing Pages by pre-qualifying your PPC Leads
The more you know about your customers’ intent the easier it is to tailor your [tag]landing pages[/tag]. If you know exactly what the searcher is hoping to achieve helping them …
Stop Pushing advertising and Pull your consumers! – Beginners Guide to Online Marketing
There are lots of interesting starter guides, books and podcasts out there to help anyone starting out in internet marketing. They’ve helped me learn, but I thought it would be …