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How do you measure the full effect of your marketing?

Tape Measure - By J The B courtesy of Flickr

For our Sussex readers, we are promoting the next CIM Sussex event ‘Marketing Metrics’ being held at the Jury’s Inn in Brighton on 21/05/09.

The focus of the event is to help  marketeers ensure they are confidently measuring the true impact of their on and offline marketing activities.

There will be three key speakers at the event.

Brian Clifton (PhD) the CEO and Senior Strategist from Omega Digital Media, an international search marketing and web analytics expert (previously Head of Google Analytics (Europe) which we are pretty excited about!

Giles Palmer from BrandWatch, who has built a company specialising in web information  will be discussing online reputation management and social media.

Peter Martin, the founder and MD of Shape-The-Future is a marketing strategist and expert in customer insight.

You should come away with lots of fresh ideas, make new contacts and fine-tune your measurement strategy. Book online

Date: 21/05/09
Time: 18:00 – 21.15
Venue: Jury’s Inn Brighton, Suite 1, 101 StroudlyRoad, Brighton, BN1 4DJ
CPD – 2.5 hours

Price information

Member: £20
Studying Member: £15
Student: £20
Guest: £25

     

For more information give the Chartered Institute of Marketing a ring on +44 (0)1628 427340 or email cimevents@cim.co.uk

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