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20 Words to Avoid in Your Email Marketing

In this screencast, Kelvin talks you through 20 words that should be avoided in your Email marketing. He explains why certain words can be percieved as spam and how spam filters look at the content of emails.

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1 Comment
  • Simon Oliver on August 22, 2011

    Thanks – useful as I have just sent out my first newsletter.

    Luckily none of these appeared anywhere.

    On the same subject: What’s an average open rate for a newsletter?

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