Archive for the ‘Working In Search’ Category
I joined the SiteVisibility content marketing team three months ago, after coming from an in house content team, and the difference between the two styles of work place are a lot more different than I predicted. Working in house is a lot more linear, whereas an agency can be a lot more varied and fast-paced, and if you’re thinking of making the move to either side, I’ve found that working here has opened a lot more doors. Here are a few things that really separate the two when it comes to my role.
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Having been a part of the SiteVisibility team for just under a month now I am well overdue a blog-post in order to introduce myself. So, hello, my name’s Joe Burford, and I’m a Digital Marketing Manager. I have a background in marketing and sales which includes design, video and most forms of digital media.
My experience and interest in all aspects of digital has always big a major factor in my work, and it’s played an integral part of campaign strategy. I think that SiteVis has as great reputation, but more importantly, I value innovation, transparency and hard-work so I am happy to have joined this team.
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Richard Adams has joined the SiteVisibility team as a Content Marketing Intern. These are this thoughts on his first day.
Day one of working at Site Visibility as a content intern and apparently it’s customary to introduce myself right here on the agency blog. For someone like me who dislikes being the centre of attention this is a somewhat scary situation to be in so please be nice with any comments you leave 
At first glance I may seem a somewhat unusual recruit for a digital marketing agency in that most of my career to date has been in the world of retail management opening and running stores all over the UK. However alongside my busy life in retail I have also developed a hard-core love of blogging, SEO and more generally creating top-quality content. This is why the content team is such a close fit for me and I’m looking forward to settling in and becoming an integral part of the impressive line-up here at the Brighton SiteVisibility office. Read on
By Lucia Klander and Georgia Woodford
Molly enjoying sprinkles for the first time
When we first came in we decorated gingerbread men and cupcakes for the staff and OURSELFS!!! They were extremely yummy. This is what we thought….“I enjoyed making them and definitely eating them!” exclaimed Connie.
“The choices of sprinkles were good (and yummy)!” said Lucia.Secondly we made and personalised our own bags and bunting . We used all sorts of things including glitter!! Even the adults joined in! This is what some of the kids thought…
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As part of SiteVisibility’s long standing support of the University of Brighton’s Digital Media & Marketing programme, which is now in its ninth year, and following a rigorous and lengthy set of interviews, challenges and tests, we have hired our 2012-2013 digital marketing placement student; the future digital marketing consultant that is Natalie Wright.
SiteVisibility’s University of Brighton Digital Media placement programme is part of SiteVisibility’s CSR programme where we aim to provide opportunities for young people to develop a career in digital marketing.
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Like all internet-based companies, digital agencies such as ours “get” social media. We see it as a key part of our marketing mix and we encourage all our clients to do likewise. All of our team are encouraged to use Twitter, Facebook, LinkedIn etc during their working day, but should we insist they separate their work personas from their private ones?
The way we all behave and act at work is guided by our company’s values, contracts and policies and, ultimately, Employment Law. In addition, all businesses should have a policy to cover social networking, setting out when social media can be used at work and defining employees’ responsibilities regarding the company’s reputation and intellectual property, both while they are at work and in their private lives.
Digital agencies, however, have a further problem in that employees use social media at work on behalf of both the company and, sometimes, its clients. Who “owns” these accounts, who is responsible for them, who has access to them and what happens when employees leave? Read on
We held our annual Search Innovation Seminar at Daytona Sandown Park on 22nd June, and we wanted to share the presentations. It was a fantastic time with informative presentations, great questions from our audience, and lots of knowledge sharing.
Although the weather wasn’t great, the day certainly was!
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Cookies for Cookie Day
We are very excited to be launching our first fundraising activity to help us achieve our goal of raising £1600 for the NSPCC and we will be are raising funds for the NSPCC and awareness for the EU Cookie Law by baking homemade cookies for local Brighton businesses.
If you are based in Brighton and would like to show your support, and treat your office to some sweet treats on a Friday any donations are appreciated and will be going to an amazing cause.
The cookies are available in delicious chocolate chip, oatmeal, and sugar varieties, and 6 cookies will be available for a recommended donation of £10 for 6 and 12 for a recommended donation of £15. What better way to comply with the cookie law than to get some chocolate in your mouth at the end of the week!
Cookies will be sold by half dozen or dozen with all the money raised going to towards the goal of £1600 for NSPCC by the end of 2012. Please dig deep and help us make a difference!
If you would like to place an order or more more information, please email Jamila MacLean Homburg.
Orders must be in no later than Monday 21st May by 5pm to give us plenty of time to bake up a storm! Payments can be made through our Just Giving page: http://www.justgiving.com/sitevisibilityjustgiving.
Get your order in now to avoid disappointment!
SiteVisibility and Sustainability
SiteVisibility recognises the need for sustainable development in business and continually aims to improve the social and environmental impacts of our activities to underpin a healthy, profitable and successful business.
This is not something that just comes from the top down and everyone in the company is given one day per annum to participate in either company or personal volunteering or charity activities and this year we would like to see this happen with everyone working towards assisting with something they are passionate about.
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SiteVisibility has been busy in 2012; we’ve grown our customer base, published more SEO and Social Media case studies showing huge RoI for our customers, attracted more top Search talent into the SiteVisibility team, the Internet Marketing Podcast has reached 1 million downloads, BrightonSEO exceeded 1000 delegates for the first time and now we’ve opened up our office in England’s 2nd largest City.
SiteVisibilityKeane is a joint venture with one of the UK’s top creative marketing agencies, Keane Brands whose HQ is in Birmingham. The new venture combines the “digital brains” of SiteVisibility with the “beauty” offering of Keane Brands to provide a full suite of digital services to businesses in the Midlands and in particular to manufacturers and leisure sector operators.
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My name’s Kiri and I am the newest member of the SiteVisibility team. I first found out about SiteVisibility when a colleague recommended their podcasts and I went on to attend BrightonSEO, follow their blog posts and discover why they have had made such a big mark on the SEO industry. I knew this was the perfect company for me.
Before moving to SiteVisibility, I worked client side as an SEO Manager in the highly competitive travel sector. I was responsible for overseeing all SEO, social media, content, conversion and video marketing campaigns, whilst managing a team of 6 digital marketers. Prior to this I worked at a digital marketing agency specialising in the recruitment sector, working on SEO campaigns for clients such as Iceland, William Reed, Formula Won and Boots.
My interest in SEO began at my first job after university. I worked for a video production company, where I initiated and grew their online marketing strategy.
When I am not tackling the challenges of SEO, you are most likely to find me at kickboxing training. I also have a passion for writing. I try to write new material whenever I have a spare moment and I am currently in the process of editing my first novel, which I will hopefully be finishing very soon.