This post is written by one of our partners, Joe Brown, Marketing Executive at StraightIn, who create non-automated B2B LinkedIn lead generation campaigns to deliver leads for businesses. In this …
Building a GA4 Report in Looker Studio is Frustrating – Here’s Why
Until Google announced that Universal Analytics (UA) would be going away, my use of Google Analytics 4 (GA4) was mostly experimental. As a marketing analyst, it was fun to explore …
#687 Bitesize Bits from brightonSEO
If you didn’t already know, we’re co-founders of the world’s largest search marketing conference, brightonSEO. brightonSEO takes place twice a year in Brighton, UK. It attracts over 4000 attendees and …
#686 Cutting Through The Noise: Does ChatGPT Make Content Producers Redundant?
In this episode, Scott reflects on the rapid development of ChatGPT and AI content generation tools, what this all means for copywriters and content producers, and how we can cut …
BrightonSEO Slides April 2023
BrightonSEO was back again on the 20th and 21st of April, and as is now customary, we’re collating each of the speaker’s slides from the conference, right here on the …
#685 The Importance of Collaboration within Email Marketing w/ Darren Teague, Senior Account Executive and B2C Team Lead at Spotler
In this episode of the Internet Marketing Podcast, we’re joined by Darren Teague, Senior Account Executive and B2C Team Lead @ Spotler, the group that houses the popular email marketing …
#684 Where To Find Your Marketing Confidence
In this episode of the Internet Marketing Podcast, Scott discusses the topic of confidence in marketing and how you can find yours… CONNECT WITH SCOTT: scott.colenutt@sitevisibility.com https://www.linkedin.com/in/scottcolenutt CONNECT WITH SITEVISIBILITY: …
#683 Creating a Business Case for Digital Accessibility with Robin Christopherson, Head of Digital Inclusion at AbilityNet
In this episode, we’re joined by Robin Christopherson MBE. Robin is also the Head of Digital Inclusion at AbilityNet and joins us to discuss how marketers can create a business …
What Are The Top Challenges Facing Retailers in 2023?
Over the last few years, we’ve written about some of the top challenges facing some of the biggest industries. We’ve covered: Food Delivery services Travel Electric Vehicles Health & Fitness …
#680 Bringing Better Choices to Shoppers on Amazon w/ Michael McPherson, Co-Founder of The Purpose Led
In this episode we’re joined by Michael McPherson, Co-Founder of The Purpose Led. Michael joins us to share his advice on how businesses can build greater trust and credibility on …