With quite a few people coming down to sunny Brighton for the [tag]London SEO–by-Sea [/tag] Networking/Jolly (delete as appropriate) I thought a few search marketers might benefit from a guide …
How to never make a marketing mistake as big as the London 2012 Logo
As marketing Cock-ups go the fairly recent launch of the [tag]London Olympics[/tag] logo certainly makes a good dent in the most embarrassing list. The logo was widely condemned, was criticised …
The Mistake Too Many Search Engine Marketers Make
Far too many [tag]SEOs[/tag] take on a job without doing any detailed research on the client’s business and end up under-estimating the size of the challenge that lies ahead. Without …
SEOs Favourite Bogey Men
The search engine marketing world, like any community, has its own shared ideas, lexicon & celebrities. But like a well written fairy tail, there are bad guys and villains. Via …
Why you’d be mad to get an American SEO firm to promote you in the UK
Search marketers come from all around the world; but our American colleagues do a great job of making the most noise. It’s not surprising, given all the major search engines …
Site Visibility All Star Cycle Team Raise A Packet For Charity
It’s a while ago now but recently myself, Damon & Paul completed the gruelling 54 mile bike ride from London to Brighton in aid of the British Heart Foundation. We …
Business Blogging – Making a Blog work for your company
Many of you will be familiar with blogs though you might not realise how popular they are. Technorati estimates that a 175,000 new blogs are created everyday. They are a …
Jason Calacanis – PR Wizard or PR Whore?
A recent seminar I went to on PR and social media got me thinking about Jason Calacanis and his recent launch of Mahalo, a new search engine that sports the …
How you can take advantage of the Search Engine Marketing Skills Shortage To Get An Internet Marketing Job
Google has become famous the world over, their success has led to them becoming the world’s most important search engine. However many people might not be so aware of the …
Search Engines Love Themselves – Search Engine Nepotism
It seems ages ago in the world of search engine marketing but when Google started & stopped providing quick links to their own products like Blogger & Google Reader in …